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SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

Get data-driven insights from a global leader in online surveys.

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Build and customize online forms to collect info and payments.

Integrate with 100+ apps and plug-ins to get more done.

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Create better surveys and spot insights quickly with built-in AI.

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Measure customer satisfaction and loyalty for your business.

Learn what makes customers happy and turn them into advocates.

Get actionable insights to improve the user experience.

Collect contact information from prospects, invitees, and more.

Easily collect and track RSVPs for your next event.

Find out what attendees want so that you can improve your next event.

Uncover insights to boost engagement and drive better results.

Get feedback from your attendees so you can run better meetings.

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Learn how students rate the course material and its presentation.

Find out what your customers think about your new product ideas.

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Product Testing Survey Template

Used 57,000+ times

Confidently launch new products by gathering early consumer insights and feedback on product concepts.

SurveyMonkey is rated 4.5 out of 5 from 18,000+ reviews on G2.com

Our Product Testing Survey Template helps organizations gather detailed feedback on new product ideas, conduct market research, and more. Ideal for product development and marketing teams, this template deciphers purchase intent as well as product appeal and relevance.

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A product testing survey evaluates a new product's credibility, innovation, value, and quality. It collects feedback on the product concept and can be used continuously to assess elements such as the product name, packaging, and pricing.

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A product evaluation survey can give product teams insights and data to drive better decision-making throughout the product's lifecycle.

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A new product survey template enables you to gather and analyze consumers’ thoughts on your product concept, packaging, or pricing. These insights can guide you to confidently launch new products and adjust to market changes over time.

Product testing surveys ask what people think of your offering and their purchase intent. Questions include:

  1. What is your first reaction to the product?
  2. If the product were available today, how likely would you be to buy the product?
  3. How likely is it that you would recommend our new product to a friend or colleague?
Smiling man typing on laptop, next to screenshot showing different question types to add in a survey, including multiple choice, dropbox, textbox, checkboxes,
  • How do you create a product testing survey?
  • What is the intended outcome of this type of survey?
  • Can I customize this Product Testing Survey Template?

We have so many powerful features to help you launch surveys quickly, but here are our most popular ones for new users.

Out-of-the-box themes, accessible color palettes, custom fonts, branding, and more.

Collect survey responses via email, website, SMS, social media, QR codes, offline, and more.

Automatic results summaries, filters, custom dashboards, crosstab reports, text analysis, & more.

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Read about our customers, explore webinars, and get guides on collecting feedback in your industry.

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Get tips on how to create better surveys, hear the latest product news, or check out our research.

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Access tutorials on how features work, learn more about billing, and contact Customer Support.