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Turn scattered reviews into structured insights. Measure satisfaction, loyalty, and value in minutes with this expert-designed Product Review Survey Template.

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Stars tell you how customers feel but not why. This Product Review Survey Template helps you capture the story behind every score. Ask the right mix of questions to understand how price, quality, and value align with customer expectations. Then, use those insights to refine features, strengthen loyalty, and plan your next launch with confidence.

Product Review Survey Template

Survey science made simple. Every question in this template maps directly to an actionable product decision.

QuestionWhat it tells youHow you can use it
Overall product rating (Poor → Excellent)A quick pulse on performanceTrack product health and identify whether launches or updates are landing
Feature-level ratings (Price, Quality, Value)Where perception matches—or misses—realityPrioritize fixes, pricing adjustments, or packaging changes
NPS® question (“How likely are you to recommend...?” 0–10)Loyalty and word-of-mouth potentialIdentify promoters and detractors, and plan retention or referral programs
Optional image uploadVisual proof of delight or defectTriage issues, document wins, and share examples with teams or suppliers

Timing matters as much as the question. Send your survey after customers have had time to experience your product, but before the feedback moment fades.

  • Physical goods: 7–14 days post-purchase (after unboxing or first use)
  • Software or apps: After the first successful task or milestone

Avoid question fatigue by sending the fewest, sharpest questions that help you decide what to do next.

Need deeper pricing feedback? Pair this with the Price Testing Survey Template.

Start with the ready-to-use product review template, then tailor it to your brand and audience. Add or remove questions, swap in your own product attributes, or enable image upload for richer feedback.

From layout to theme, you can design surveys that reflect your brand—logos, colors, fonts, and all—without a designer.

Ways to send:

Every method makes it simple to reach the right audience fast.

Once responses start rolling in, SurveyMonkey helps you make sense of the data right away.

View automatic summaries to spot rating trends at a glance. Filter by product variant, region, or channel to see where performance differs. Use crosstabs to compare value and quality, and run text analysis to surface common themes, so you spend less time reading comments and more time acting on them.

Your entire team can share dashboards, export results, or track progress over time, all in one secure platform.

Raw stars don’t drive decisions. Structured feedback does.

Use this product review template to collect clear, consistent customer ratings and comments in a professional product review format. Whether you’re running a quick product evaluation form, sharing a product feedback template with your team, or posting insights on your product review site, every question is designed to deliver actionable insight.

In just minutes, you’ll see what’s working, what needs to improve, and how your customers truly feel about your product. Get started free to launch your product review survey sample today, or contact our team to scale product feedback programs across your organization.

NPS, Net Promoter & Net Promoter Score are registered trademarks of Satmetrix Systems, Inc., Bain & Company and Fred Reichheld.

We have so many powerful features to help you launch surveys quickly, but here are our most popular ones for new users.

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