Donor Survey Template

A donor feedback survey is a short, focused tool designed to capture why donors chose to give, how they experienced your specific event or campaign, and their likelihood of supporting your organization again.

This Donor Feedback Survey Template enables you to collect clear, actionable donor insights in minutes, ensuring you can improve future fundraising efforts with data and confidence.

This Donor Survey Template focuses on the moments that truly shape the donor experience, helping you understand precisely what worked and what needs improvement. It provides a clear view of the key themes captured in the included donor feedback questions.

You can measure:

This donor experience survey includes a concise mix of rating scales and open-ended questions designed to highlight what donors value and precisely where their experience can improve.

The survey template includes the following donor survey questions:

This balanced structure makes it easy to gather actionable insights and explore deeper feedback patterns using built-in analysis features.

Start fast with prewritten donor survey questions covering motivation, clarity, and future intent. You can customize the wording, add optional items, or adjust rating scales without disrupting the core structure, ensuring donor insights remain easy to compare over time.

See what matters sooner with automatic summaries, filters, and crosstabs that immediately surface trends across key segments, such as first-time versus returning donors. You can quickly review open-ended themes, compare donor experience ratings, and easily export the results if you need a shareable report for staff or board members.

Share your donor experience survey through email, a direct link, a QR code, or embedded on a recap page. These flexible options make it simple to reach supporters in their preferred channel, effectively increasing response rates after key events or campaigns.

Send your donor feedback survey within 24–72 hours of the interaction, and ensure the form takes under five minutes to complete. Response rates significantly improve when you use familiar channels, such as email for campaigns or QR codes for in-person events.

Use a short multi-select list that reflects common reasons donors give, and follow it with one open-text item. This format captures clear quantitative data while still allowing donors to share essential context in their own words.

Limit nonprofit donor surveys to key touchpoints, such as major events, annual campaigns, and critical stewardship milestones. A focused cadence reduces supporter fatigue while still providing a reliable view of donor experience trends.

Compare first-time versus returning donors, analyze different gift size ranges, and segment by event type. These comparisons help you clearly see where your case for support resonated and where small adjustments could increase future giving.

Prioritize one or two improvements tied to clarity, ease of donating, or recognition. Then, share a brief “you said, we did” update so donors visibly see how their valuable feedback shapes your next event or appeal.

A short donor feedback survey today gives you the insight needed to effectively strengthen your next event, appeal, or campaign. It helps you understand precisely why supporters gave, how clear your case for support felt, and what would make their experience even better next time.

Get started free with this Donor Feedback Survey Template to gather meaningful input from donors and turn their feedback into practical improvements in minutes.

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