Exit this survey Upstream Exit Interviews Project The purpose of this brief survey is to understand movement of sales talent within the digital advertising and marketing space. Please answer the following questions truthfully and to the best of your ability – all responses are anonymous –and only if you have changed jobs in the last two years or believe you will in the next six months. Question Title * 1. Which of the following best describes the job you left (or are considering leaving)? CRO or other head of national sales Regional sales head Senior Seller (5+ years digital sales experience) Seller (1-5 years digital sales experience) Entry level sales, sales support, account management Other Question Title * 2. Choose the best description of why you chose to leave (or will likely leave): (A) Company’s business model was unrealistic or obsolete (B) Goals were unattainable (C) A+C (D) Lack of clear management direction (E) Conflict with my management or co-workers (F) D+E (G) Got a much better offer (H) Was not looking to leave but was let go Question Title * 3. If you chose G – “got a much better offer” – please choose what made that offer most compelling: (otherwise skip to the next question): (A) Major salary increase: whole different league (B) Stock options/participation in the new company’s success (C) A+B (D) A better management team/work environment (E) A more promising, high-growth space or market niche (F) More attainable goals/better bonus opportunity (G) E+F (H) Not Applicable Skip Question Question Title * 4. My connection to the new position (or the one I’m considering) was through…. A former co-worker or manager who works there now A recruiter who pursued me for the position A contact made at an industry trade show or event I actively pursued and applied for the job; no other connection Other Other (please specify) Question Title * 5. What might have made you stay with your original company? Choose the best answer. Nothing. I was done there. A more clear business plan or management approach Feeling like I was being heard and appreciated If they had reset goals so they were more realistic More participation in ownership/stock More money, but not necessarily matching or exceeding the offer A more satisfying and fulfilling work environment Done
