What is your favorite feature/capability of Facebook Ads?

Custom audiences, lead ads, video ads, Messenger ads -- the list goes on. There are a lot of amazing capabilities Facebook ads provide. 

We're writing an article that features the top Facebook ad features. 

Share your favorite capability below and your reasoning so we can include yours. 

The article will be published at www.databox.com/blog We will include a link to your site (enter it below). We have 21k subscribers and a moz domain authority of 41. 

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* 1. Email Address?

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* 2. Your Name?

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* 3. Your Company Name?

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* 4. What's your favorite Facebook Ads feature/capability? (Please keep this answer short.)

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* 5. Please describe this feature/capability in depth. (What it does, why you love it and the benefit it provides. Feel free to share an example.)

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* 6. If you have a screen grab of something that demonstrates this capability or an ad that helps make your point, feel free to upload an image. (optional)

GIF, JPEG, JPG, PNG file types only.
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* 7. Your company's URL/website address (If you've written an article about this feature, include that instead).

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