Dios Primero Faith-Based Clothing Brand Survey

Robert Morris University

Institutional Review Board

Approval Date:

IRB Number:

TITLE OF STUDY: Faith & Fashion

PRINCIPAL INVESTIGATOR: RJKC Expansions

ADVISOR: Dr. Ann Jabro; jabro@rmu.edu; 412-397-6443

Robert Carter Jr., John-Paul Mbuthia, Kayla Kosarik, and Cassidy Norton are the members of the class group RJKC Expansions for a class project. The goal of our study for this made-up group is to figure out potential interest to better market and advertise a local faith-based clothing brand, "Dios Primero."

You are being asked to participate in a research study designed to gain information on potential interest in the faith-based fashion clothing line, "Dios Primero." This survey will consist of a few questions and it will take approximately 5 - 10 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated in taking this survey. However, if you feel uncomfortable answering any questions, you can skip questions or withdraw from the survey at any point. There will be no compensation of any kind in exchange for participating in this study. Your survey responses will be maintained confidential to the degree permitted by the technology used. When the survey response period is complete, data will be downloaded and removed from the online platform. Your information will be coded, stored in a password protected computer for 3 years, and then safely destroyed. Data from this research will be reported only in the aggregate.

This data will be used to better understand how to promote Dios Primero to our target audience. Having a better understanding of what our primary and secondary consumers like about the brand as well as what they would want changed will assist our marketing efforts.

If you have questions at any time about the survey or the procedures, you may contact RJKC Expansions at 704-960-0571 or by email at jnmst946@mail.rmu.edu. If you have questions regarding your rights as a human subject research participant, please contact the Robert Morris University Institutional Review Board at 412-397-6227 or irb@rmu.edu.

Thank you very much for your time and support.

By clicking on the "Agree" button below, I am indicating that I understand the nature and purpose of this research and I agree to participate in this study. I am 18 years of age or older. I understand that I am free to withdraw at any time by exiting the survey.