VIBE Vista Awards 2022: Best Beverage Menu 2022 Question Title * 1. Your Contact Information Name Company Country Email Address Phone Number Question Title * 2. How the beverage menu enhances the brand, drives traffic, and provides uniqueness: 15 Points Degree to which it expands a new customer base/market? Level of innovation in the program to elevate consumer perception Question Title * 3. Unique attributes of the updated beverage menu in comparison to the old beverage menu: 25 Points Breadth and depth of selection Theme Pricing Creativity of the program Question Title * 4. Marketing strategy, point of sale and promotional support, and rationale for the beverage menu and any updates in 2022: 25 Points Creativity Messaging Messaging Methods Visual Appeal Media Usage Question Title * 5. Server training - how well were staff prepared with beverage menu knowledge and service? 10 Points Delivery content Method delivery Question Title * 6. Evidence of overall results – How this beverage menu was effective and successful? 20 Points Effectiveness demonstration Evidence reflecting enhancement to brand/ sales and/ or profitability Question Title * 7. Did the beverage menu enhance responsible alcohol service and social responsibility messaging? 5 Points Effectiveness demonstration Evidence reflecting enhancement to brand/ sales and/ or profitability Question Title * 8. Please upload any supporting documents here PDF, DOC, DOCX, PNG, JPG, JPEG, GIF file types only. Choose File No file chosen Remove File Please upload any supporting documents here Question Title * 9. You may also include additional supporting document links here: Done