VIBE Vista Awards 2022: Best Spirits Program Question Title * 1. Your Contact Information Name Company Country Email Address Phone Number Question Title * 2. How the program enhances the brand, drives traffic, and provides uniqueness: 15 Points Degree to which it expands a new customer base/market? Level of innovation in the program to elevate consumer perception Question Title * 3. Unique attributes of the program: 25 Points Breadth and depth of selection Theme Pricing Creativity of the program Question Title * 4. Marketing strategy, point of sale and promotional support: 25 Points Creativity Messaging Methods Visual Appeal Media Usage Question Title * 5. Server training for this program - how well were they prepared? 10 Points Delivery Content Method Delivery Question Title * 6. Evidence of overall results – How the program was effective and successful? 20 Points Effectiveness demonstration Evidence reflecting enhancement to brand/ sales and/ or profitability Question Title * 7. Did the program enhance responsible alcohol service and social responsibility messaging? 5 Points Question Title * 8. Please upload any supporting documents here PDF, DOC, DOCX, PNG, JPG, JPEG, GIF file types only. Choose File No file chosen Remove File Please upload any supporting documents here Question Title * 9. You may also include additional supporting document links here: Done