Event Rental Industry

Marketing Strategy for Small Business in the Event Rental Industry

This survey will take you approximately 5 minutes.
 
*Required Research Preamble."
 
 I invite you to participate in my project, Marketing Strategy for Small Business in the Event Rental Industry, by completing the attached survey. I am a student in the Master of Business Administration program at Royal Roads University.  You may verify the authenticity of this project by contacting my Academic Advisor, Heather Hachigian at Heather.Hachigian@royalroads.ca.
 
The survey is expected to take 5 minutes to complete.  The questions will refer to your preferences when booking event rentals.  In addition to submitting my final report to Royal Roads University in partial fulfillment for my MBA degree, I will also share my research findings with Divine Events and Tent Rentals Ltd. Divine Events and Tent Rentals Ltd is my family business operation.  
 
The survey is an online survey platform, and results will be summarized, in an anonymous format, in the final report. Your comments will remain anonymous. Please note that your valuable ideas and opinions will appear in the report. However, any connection to your personal identity, such as your name, will be strictly confidential. Results will be aggregated, and no comments will be directly attributed to you. The research reports from the online survey will not contain any personally identifiable information, such as the research participant’s name, and there is no way to trace the responses back to the research participant.
 
An electronic copy, with no public access, will be held at Royal Roads University unless the client has indicated the report is to be returned for confidentiality reasons. In certain circumstances, future MBA students may review the report, provided permission has been obtained from the report writer. In the event that your survey response is processed and stored in the United States, you are advised that its governments, courts, law enforcement, and regulatory agencies may be able to obtain disclosure of the data through the laws of the United States.
 
There are no incentives for participants and/or reimbursement for participation in this survey. Your participation is voluntary. If you do choose to participate, you are free to withdraw from the survey at any time before submission. Please note that once you have submitted the survey and the data becomes part of an anonymized dataset, it cannot be withdrawn. Similarly, if you choose not to participate in this research project, this information will be maintained in confidence.
 
 This research project has been approved by the RRU Research Ethics Board. If you have any questions regarding your rights as a research participant, please contact the Office of Research Ethics at ethicalreview@royalroads.ca.
 
By completing this survey, you are indicating your agreement to participate.

 
1.In which City are you located?
2.What age group are you?
3.Have you utilized Divine Events and Tent Rentals, if so for which type of event?
4.If you have answered no to the previous question, what type of event would you require rental services for?
5.How did you hear about Divine Events and Tent Rentals?
6.Have you visited Divine Events and Tent Rentals website?
7.Which social media do you frequently use for exploring and purchasing products?
8.What companies have you utilized to supply you with event rentals?
9.What is the most important to you when making a buying decision on event rentals?
10.How can Divine Events and Tent Rentals improve their business to better serve your needs?
Current Progress,
0 of 10 answered