WPI MBA Consumer Behavior Survey

We are researching opportunities in the dating industry to launch a new business within the LGBT community. We appreciate you taking a few moments to complete this brief consumer behavior survey.

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* 1. What is your age group?

<18

18-24

25-34

35-44

45-54

55-65

65+

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* 2. What is the nearest major city to your current location?

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* 3. What is your current relationship status?

Informal dater (non-romantic dates with friends or colleagues)

Casual dater (multiple people you date)

Dating regularly

Committed relationship (married, partners, engaged, promised)

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* 4. How many dates do you currently plan each month?

1-3

4-6

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* 5. How much do you typically spend on a date?

Free

$10-$50

$51-$100

$101-$250

$251-$500

$500+

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* 6. For your dates, do you prefer

Daytime activities (lunch, seminar, matinee)

Evening activities (dinner, dancing, concert, play, clubs)

All night activities (night clubs, all hours clubs, midnight carriage rides)

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* 7. How many of your dates are spontaneous or last minute opportunities?

Never, I always plan ahead

1-2 a year

3-5 a year

6-12 a year

All the time! I don't have a chance to plan a head

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* 8. What is the biggest challenge you face in planning date night activities currently?

Researching new experiences/activities

Securing reservations

Finding activities that I routinely enjoy in the local area

Finding activities that are appropriate for a date in the local area

Expense of last minute activities

Other (please specify)

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* 9. How much would you be willing to pay to have activities planned for you that are tailored to your particular tastes?

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* 10. Would you use a date planning concierge service that plans activities relevant to your shared interests via a mobile app?

Yes