Corporate Partnerships Top 30 Overview

The 2018 Catalist Corporate Partnership Benchmark Study is the first-of-its-kind benchmark study of the leading nonprofit corporate fundraising programs in the U.S. Findings will be based on public data and survey responses from nonprofit professionals who oversee corporate revenue at organizations nationwide.

Through the collection, analysis and publication of this data, nonprofit and CSR professionals will have access to sought-after industry benchmarking information, curated to support cause/corporate partnership strategies and internal resources for nonprofit professionals.

Reach out to the Catalist team at info@gocatalist.com for any questions on survey completion.

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* 1. Please tell us about yourself

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* 2. What is your organization’s annual Corporate Partnerships departmental revenue?

Please state the sum of all corporate giving for 2017, inclusive of the following revenue categories: point of sale partnerships, corporate foundation giving, licensing, corporate partner program underwriting, event sponsorship, on-pack/percentage of sales, platform campaign, media or marketing activation and/or multi-faceted partnership. In-kind revenue and employee giving should not be included.

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* 3. Please state the number of corporate partnerships in your organization’s current portfolio with an assigned account manager.

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* 4. Please state the number of full-time employees on your corporate partnerships’ account management team.

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* 5. Please state the number of full-time employees on your corporate partnerships’ new business development team.

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* 6. Please designate which types of assets your organization most often leverages in support of select corporate partnerships.

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* 7. Please state the number of current corporate partnerships in your organization’s portfolio that are categorized as:

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* 8. In 2017, what percentage of your partnerships were new to your organization?

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* 9. In 2017, what percentage of your partnerships were renewals from the previous year?

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