LBA Newsletter Survey

LBA is looking for insight about how our members interact with our monthly newsletter. The following questions are aimed at evaluating the newsletter’s effectiveness in communicating the organization's purpose and engaging members, and ultimately identify areas where adjustments can be made to better serve our members’ interests and communication preferences.

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* 1. My affiliation with Louisiana Bankers Association is:

Banker

Associate Member

Bank Counsel Member

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* 2. How often do you read the newsletter email?

Every month

Most months

Some months

Very rarely

Never

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* 3. How are you most likely to access the newsletter?

Phone

Tablet

Computer

I don’t read the newsletter.

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* 4. How are you most likely to read the newsletter?

Open individual stories and read online.

Print a copy of the print-friendly newsletter to read.

Read the print-friendly newsletter online.

Read only the story titles and descriptions in the email.

I don’t read the newsletter.

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* 5. What content are you most likely to open/read the full article? (Check all that apply)

LBA staff columns

Pictures from LBA events

Articles or ads about LBA products and services

Newsletter sponsor articles

Articles written by endorsed vendors or associate members

News about banks or bankers

Other (please specify)

None of the above

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* 6. Are there any topics or sections that you think should be added to the newsletter?

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* 7. Are there any articles that you think should not be included in the newsletter?

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* 8. Is the length of the newsletter appropriate?

Yes, it is a good length. I am able to finish reading through the information.

No, it is too long. I stop reading before I get through everything.

No, it is not long enough. I would like to have more content.

No opinion.

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* 9. Do you find the layout/design easy is to navigate?

Yes

I think improvement can be made by:

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* 10. Have you ever taken action based on information from the newsletter? (check all that apply)

Registered for an event.

Forwarded information to a colleague.

Followed up on industry news included in an article.

Used a resource shared in the newsletter.

Contacted an endorsed vendor or associate member about an article they submitted.

Other (please specify)

None of the above

LBA Newsletter Survey

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* 1. My affiliation with Louisiana Bankers Association is:

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* 2. How often do you read the newsletter email?

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* 3. How are you most likely to access the newsletter?

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* 4. How are you most likely to read the newsletter?

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* 5. What content are you most likely to open/read the full article? (Check all that apply)

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* 6. Are there any topics or sections that you think should be added to the newsletter?

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* 7. Are there any articles that you think should not be included in the newsletter?

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* 8. Is the length of the newsletter appropriate?

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* 9. Do you find the layout/design easy is to navigate?

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* 10. Have you ever taken action based on information from the newsletter? (check all that apply)

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* 11. Name one improvement or change that would help you read the newsletter more often or more completely.

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* 12. Do you have any additional comments or suggestions for improving the newsletter?