30324 VR Shop-alongs Hagen/Sinclair Research is looking for consumers in the Bay Area to participate in a PAID 45-minute Shopalong and Usability test about Virtual Reality Headsets (VR). Participants will test a new VR device and offer their opinions and suggestions. INCENTIVE: As a thank you for participating, those who complete the session will be paid an incentive of $175 plus a $25 travel stipend.DATE/TIME: The interviews will take place Tuesday 3/26 and Wednesday, 3/27, 2024.LOCATION: The sessions are taking place in Burlingame, CA. The location is BART accessible with a transfer from Millbrae. You will receive a $25 travel stipend.FORMAT: 45-minute in-person Interview and product testing.If you are interested in participating, please provide the following information. If your answers pre-qualify you for the study, one of our recruiters will call you to complete the screening process. Question Title * 1. Please enter the following information. We ask for your industry and occupation in order to invite you to appropriate studies. Your address is solely for the purpose of sending incentive checks. First Name: * Last Name: * Occupation: * Email Address: Cell Phone: Address: City: * State: * Zip: * Question Title * 2. When was the last time you took part in any market research group, in-depth interview or online study? Within the past 3 months Not within the past 3 months/ more than 3 months ago Never Question Title * 3. If you did take part, what was the subject matter of this research? Question Title * 4. Do you, or anyone in your family or household, work for, or have ever worked in any of the following industries? Advertising / public relations Journalism Marketing and/or Strategic Consulting Market Research Video game industry Industry analyst firm None of the above Question Title * 5. Do you, or anyone in your family or household, work for, or have ever worked in any of the following companies? Adidas Amazon Apple Best Buy Coca-Cola Meta (Facebook) Google Microsoft Netflix Nike Pinterest Snapchat Under Armor Yahoo None of the above Question Title * 6. Please indicate the gender with which you identify. Male Female Non-binary and/or gender diverse Other (please tell us): Prefer not to answer Question Title * 7. What is your age? Question Title * 8. Are there any children under the age of 18 that live in your household at least 50% of the time? Yes No Question Title * 9. How old are the children? Question Title * 10. Which of the following best describes your current employment? Employed full-time Employed part-time Full-time homemaker Retired Full-time student Not employed, Not looking for work Not employed, Looking for work Prefer not to answer Other (please specify) Question Title * 11. What is your profession? Question Title * 12. What is your company's industry type? Question Title * 13. What is the name of the company you work for? Question Title * 14. Here is list of home technology devices. Please select if it’s something you have heard of, currently own, have owned in the past or never heard of. Aware of Currently Own Previously owned Never heard of Virtual Reality headset (e.g., Meta Quest, PlayStation VR) Virtual Reality headset (e.g., Meta Quest, PlayStation VR) Aware of Virtual Reality headset (e.g., Meta Quest, PlayStation VR) Currently Own Virtual Reality headset (e.g., Meta Quest, PlayStation VR) Previously owned Virtual Reality headset (e.g., Meta Quest, PlayStation VR) Never heard of Smartphone (e.g., iPhone, Samsung, Pixel) Smartphone (e.g., iPhone, Samsung, Pixel) Aware of Smartphone (e.g., iPhone, Samsung, Pixel) Currently Own Smartphone (e.g., iPhone, Samsung, Pixel) Previously owned Smartphone (e.g., iPhone, Samsung, Pixel) Never heard of Video game console (e.g., Xbox, PlayStation Video game console (e.g., Xbox, PlayStation Aware of Video game console (e.g., Xbox, PlayStation Currently Own Video game console (e.g., Xbox, PlayStation Previously owned Video game console (e.g., Xbox, PlayStation Never heard of Wearable device, such as smart watch (e.g., Apple Watch, Fitbit) Wearable device, such as smart watch (e.g., Apple Watch, Fitbit) Aware of Wearable device, such as smart watch (e.g., Apple Watch, Fitbit) Currently Own Wearable device, such as smart watch (e.g., Apple Watch, Fitbit) Previously owned Wearable device, such as smart watch (e.g., Apple Watch, Fitbit) Never heard of Question Title * 15. What brand/ version of the following products do you currently own? Skip any device you don't own. Continue to Q16 if you have none of these. Virtual Reality headset: Smartphone: Video game console: Wearable device, such as smart watch: Question Title * 16. Parents of Teens only: How often, if ever, does your teenager engage in the following activities? (If you aren't a parent of teens, skip to Q17) Daily Multiple (3-5) times per week A few (1-2) times per week A few times a month Never N/A Go shopping Go shopping Daily Go shopping Multiple (3-5) times per week Go shopping A few (1-2) times per week Go shopping A few times a month Go shopping Never Go shopping N/A Play games on your phone or tablet Play games on your phone or tablet Daily Play games on your phone or tablet Multiple (3-5) times per week Play games on your phone or tablet A few (1-2) times per week Play games on your phone or tablet A few times a month Play games on your phone or tablet Never Play games on your phone or tablet N/A Read Read Daily Read Multiple (3-5) times per week Read A few (1-2) times per week Read A few times a month Read Never Read N/A Watch movie Watch movie Daily Watch movie Multiple (3-5) times per week Watch movie A few (1-2) times per week Watch movie A few times a month Watch movie Never Watch movie N/A Play video games on a computer/console/handheld device Play video games on a computer/console/handheld device Daily Play video games on a computer/console/handheld device Multiple (3-5) times per week Play video games on a computer/console/handheld device A few (1-2) times per week Play video games on a computer/console/handheld device A few times a month Play video games on a computer/console/handheld device Never Play video games on a computer/console/handheld device N/A Question Title * 17. Compared to other people you know, how would you describe your adoption of new technology products? I am the last to try a new technology product I am among the last to try a new technology product I am in the middle when it comes to trying a new technology product I am among the first to try a new technology product I am the first to try a new technology product Question Title * 18. How would you describe your current opinion of each of the following companies? Very favorable Somewhat favorable Neutral Somewhat unfavorable Very unfavorable Google Google Very favorable Google Somewhat favorable Google Neutral Google Somewhat unfavorable Google Very unfavorable Apple Apple Very favorable Apple Somewhat favorable Apple Neutral Apple Somewhat unfavorable Apple Very unfavorable X Corporation (formerly known as Twitter) X Corporation (formerly known as Twitter) Very favorable X Corporation (formerly known as Twitter) Somewhat favorable X Corporation (formerly known as Twitter) Neutral X Corporation (formerly known as Twitter) Somewhat unfavorable X Corporation (formerly known as Twitter) Very unfavorable Meta (owner of Facebook, Instagram, Messenger, Whatsapp, etc.) Meta (owner of Facebook, Instagram, Messenger, Whatsapp, etc.) Very favorable Meta (owner of Facebook, Instagram, Messenger, Whatsapp, etc.) Somewhat favorable Meta (owner of Facebook, Instagram, Messenger, Whatsapp, etc.) Neutral Meta (owner of Facebook, Instagram, Messenger, Whatsapp, etc.) Somewhat unfavorable Meta (owner of Facebook, Instagram, Messenger, Whatsapp, etc.) Very unfavorable Tik Tok Tik Tok Very favorable Tik Tok Somewhat favorable Tik Tok Neutral Tik Tok Somewhat unfavorable Tik Tok Very unfavorable Question Title * 19. If you currently own a VR headset, how likely are you to upgrade your VR headset in the next 12 months? Definitely would Probably would Might/might not Unlikely Very Unlikely Not applicable Question Title * 20. How interested are you in VR? Very interested Somewhat interested Not too interested Not at all interested Question Title * 21. How likely are you to purchase a Virtual Reality Headset in the next 12 months? Extremely Likely Likely Neutral Unlikely Extremely Unlikely Question Title * 22. Which of the following brands of VR headsets would you definitely not purchase either again or for the first time? Meta Quest (Oculus) Apple HTC Vive Xbox Sony PlayStation HP Reverb Valve Index Pico Question Title * 23. Imagine you were to purchase a VR device in the next year. For whom in your household would you purchase this device? Select all that apply. Myself My spouse or significant other Children <12 years old My teenager(s) Another family member (aunt, uncle, cousin, etc.) I’d purchase this device to share with everyone in my household Someone else Question Title * 24. How have you/ how would you research and shop for your VR Headset? I will only be using brick-and-mortar stores I will only be using online retailer websites I will be using brick-and-mortar stores and online retailer sites Question Title * 25. Which brick-and-mortar store(s) have you/will you visit to research/shop for the VR Headset(s) you’re interested in? Check all that apply. Apple Best Buy Costco Frys Radio Shack Target Walmart Other None of these Other (please specify) Question Title * 26. Which of the following best describes your role in decisions to purchase devices like VR Headsets for your home? I make the final decision alone I make the final decision with input from others in the household I am not involved in the final decision Question Title * 27. How likely are you to purchase a VR headset in the next 12 months using a 1-5 scale where 1 means not at all close and 5 means you’re definitely going to purchase? 5 - Absolutely will 4 - Very likely 3 - Somewhat likely 2 - Slight chance 1- Not at all Question Title * 28. Which of the following best describes your race and ethnicity? (Select all that apply) Black or African-American White/Caucasian South East Asian (Vietnamese, Philippines, etc) East Asian (Japanese, Chinese, Korean, etc) South Asian (Indian, Pakistani, etc) American Indian or Alaska Native Middle Eastern or North African Native Hawaiian or other Pacific Islander Hispanic, Latino/Latina Prefer not to say Some other ethnicity (please specify) Question Title * 29. What is the last education level that you have completed? Some High School Completed High School/GED Trade or Business School Some College Graduated College Some Graduate School Completed Graduate School Question Title * 30. Which of the following best describes your total household income before taxes? Below $29,999 $30,000 to $49,999 $50,000 to $74,999 $75,000 to $99,999 $100,000+ or more Prefer not to answer Question Title * 31. For each of the following statements please tell me whether you agree strongly with the statement, agree somewhat, disagree somewhat, or disagree strongly. Agree Strongly Agree Somewhat Disagree Somewhat, Disagree Completely I am very comfortable talking with others who may or may not share my same views I am very comfortable talking with others who may or may not share my same views Agree Strongly I am very comfortable talking with others who may or may not share my same views Agree Somewhat I am very comfortable talking with others who may or may not share my same views Disagree Somewhat, I am very comfortable talking with others who may or may not share my same views Disagree Completely My friends come to me when they need creative solutions to problems/ challenges My friends come to me when they need creative solutions to problems/ challenges Agree Strongly My friends come to me when they need creative solutions to problems/ challenges Agree Somewhat My friends come to me when they need creative solutions to problems/ challenges Disagree Somewhat, My friends come to me when they need creative solutions to problems/ challenges Disagree Completely I am excited by the idea of participating in a group discussion to share my ideas and opinions I am excited by the idea of participating in a group discussion to share my ideas and opinions Agree Strongly I am excited by the idea of participating in a group discussion to share my ideas and opinions Agree Somewhat I am excited by the idea of participating in a group discussion to share my ideas and opinions Disagree Somewhat, I am excited by the idea of participating in a group discussion to share my ideas and opinions Disagree Completely Question Title * 32. One last question. If you had to give up one piece of technology you use daily, what would it be and why? Question Title * 33. If you prefer to receive your payment via PayPal please include your PayPal credentials here. Thank you for taking the time to fill out our survey. A recruiter will call you to complete the screening process if your answers are a match to the study qualifications.This is a legitimate paid market research study. To verify, go to our website: WWW.HAGENSINCLAIR.COM. If you want to receive personal invitations to future studies click the PARTICIPANT REGISTRATION LINK and sign up. We will contact you if a project arises that looks like a good fit for you. Thanks again! Done