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What Makes Effective and Appealing Advertising to Current Youth? What Mint Advertisement Appeals Most to this Age Group?

Survey

First of All some background informtation:

My name is Catriona and I am a student at University of Technology Sydney. This survey is prepared as a part of an assignment for 54046 Principles of Advertising.

The purpose of this research is to find out what types of advertising youth in Australia find most effective (ages 18-34).

Survey participation is voluntary. it is completely up to you whether or not you decide to take part. Your answers and information will be used only for the purpose of this assignment and it will not be disclosed publicly.

If you have an concerns about the survey, please contact the subject coordinater (Andrew McCowan) at andrew.mccowan@uts.edu.au
1.What attributes of an advertisement appeal to you as a consumer? Choose all which apply to you.
2.Advertisement A - Halls, 2011 
What about this advertisement (Ad A) appeals to you? Choose all that apply.
3.Was it clear that Ad A is advertising breath mints? Would you be likely to purchase this product?
4.Ad B - Eclipse, 2012 
What about this advertisement (Ad B) appeals to you?

5.Was it clear that Ad B is advertising breath mints? Would you be likely to purchase them?
6.Ad C - Altoids, 1997
What about this advertisement (Ad C) appeals to you?
7.Was it clear that Ad C is advertising breath mints? Would you be likely purchase them?
8.Out of all the Ads (A - Halls, B - Eclipse, C - Altoids), which is the most effective
9.What ad connects with you best as a consumer?
10.As a young consumer, what platform of advertising connects with you best?
Current Progress,
0 of 10 answered