Shoalhaven City Council Tourism & Economic Development - Operator Survey for 2024/25

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* 1. How are you feeling about your business prospects for the next Financial Year?

Not confident at all

Moderate

Super confident

Clear

i We adjusted the number you entered based on the slider’s scale.

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* 2. What have been the main challenges for your business in the past 12 months?

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* 3. How can the ED & Tourism Team best support you over the next 12 months?

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* 4. How does this year compare to previous years at the same point in time?

Better than previous years

Worse than previous years

Same as previous years

Other (please specify)

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* 5. Council's ED & Tourism team provide the following free business support and services, please RANK (number or drag & drop) according to the existing or potential value to your business:

Free photography and videography (Shoalhaven Stories);

Funds for Business Development and Training;

Emergency support communications and coordination for industry;

Facilitation of Council’s industry committee - SEGA Shoalhaven Economy Growth and Advocacy group;

Check in / phone calls post-disaster or similar;

Marketing funds for chambers or industry bodies;

Visits / familiarisations to your business from our staff;

Provision of data and insights (Tourism Research Australia, Spend, Accommodation, Mobility, REMPLAN etc);

Advocacy to State and Federal Governments and associated bodies (DNSW, Tourism Australia etc) ;

Support in troubleshooting free listings such as ATDW etc;

Referrals and management of Live Chat, email and phone enquiries from potential visitors;

Business to Business email newsletter (monthly) and website (NEW);

Investment attraction and development;

Entering Awards for the region or towns (Top Towns, NSW Tourism Awards etc);

Support letters and sharing appropriate grant opportunities;

Provide free destination imagery and video for your business use;

Free delivery of visitor guides and other communications materials;

Attend conferences and industry events (ATE etc) to represent the region;

Event support in approvals and logistics;

Networking and presentations for / to industry;

Funds for School/Uni/TAFE programs and employment opportunities;

Adhoc support or advice from our team when you have questions;

Assistance and concierge of business through Council processes;

Sharing of relevant local events, workshops, programs etc;

Sponsorship of events;

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* 6. Council's ED & Tourism team carries out the following promotional activity, please please RANK (number or drag & drop) according to the existing or potential value to your business:

Billboards / outdoor advertising in outside the region (Sydney, Canberra etc);

Foodie Campaigns in Winter to drive off-season visitation;

What’s on event listings on shoalhaven.com;

Sales promotion of Shoalhaven Online Shop (New) activity;

Monthly consumer newsletter to 10,000 visitors;

Adventure / wellness campaigns in Autumn to drive off-season visitation;

100 Beach Challenge in Summer to help spread people out from hot spots;

Conscious Traveller Campaigns in Summer to help manage consumer behaviour;

Publicity Campaigns, journalist write ups and visits in region;

shoalhaven.com content - free listings, blogs and trip planner etc;

Shoalhaven Visitor Guide Publication and free distribution;

Paid print ads in newspaper, magazines or similar;

Organic (free) social media on Facebook, Instagram and TikTok;

Paid social media marketing that provides links back to content and your business;

Digital marketing to that provides links back to your business;

Local media advertising in newspaper, TV, Radio etc;

Face-to-Face service desks offering product referrals and advice in Nowra, Jervis Bay and Ulladulla;

Provision of free maps and small (A5 & DL) experience brochures;

Product development activities – creating trails and supporting new businesses;

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* 7. Do you believe events are an economic driver for the region?

Yes

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* 8. What sort of events do you think work well in the region?

Food & Wine

Health & Wellness

Sports

Endurance & Adventure

Music

Business Events / Conferences / Incentive Market

Other (please specify)

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* 9. Business name

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* 10. What area is your business in?

Kangaroo Valley and Surrounds

Berry and Surrounds

Shoalhaven Heads and Surrounds

Nowra and Surrounds

Culburra Beach and Surrounds

Jervis Bay and Surrounds

Sussex Inlet and Surrounds

Bendalong and Surrounds

Lake Conjola and Surrounds

Mollymook and Surrounds

Ulladulla and Surrounds

Bawley Point and Surrounds

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* 11. What business market segment are you in

Accommodation

Tours

Food and Drink

Professional Services

Manufacturing

Education

Defence

Farming, Agriculture

Other (please specify)

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* 12. How many employees does your business employ?

Sole Trader

1-5 Employees

6-10 Employees

11-20 Employees

21 or more Employees

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* 13. What is the annual turnover of your business?

Up to $100,000

$100,001 - $500,000

$500,001 - $1,000,000

$1,000,001 - $5,000,000

$5,000,001 and over

Shoalhaven City Council Tourism & Economic Development - Operator Survey for 2024/25

Question Title

* 1. How are you feeling about your business prospects for the next Financial Year?

Question Title

* 2. What have been the main challenges for your business in the past 12 months?

Question Title

* 3. How can the ED & Tourism Team best support you over the next 12 months?

Question Title

* 4. How does this year compare to previous years at the same point in time?

Question Title

* 5. Council's ED & Tourism team provide the following free business support and services, please RANK (number or drag & drop) according to the existing or potential value to your business:

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* 6. Council's ED & Tourism team carries out the following promotional activity, please please RANK (number or drag & drop) according to the existing or potential value to your business:

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* 7. Do you believe events are an economic driver for the region?

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* 8. What sort of events do you think work well in the region?

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* 9. Business name

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* 10. What area is your business in?

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* 11. What business market segment are you in

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* 12. How many employees does your business employ?

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* 13. What is the annual turnover of your business?

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* 14. If you wish to be followed up on a specific matter you have raised in the survey, please place your name and best contact details in box below.

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* 15. Any other comments?