Full Diversity, Full Return: Assessing the Economic Impact of Black Music |
Welcome
This survey seeks to amplify the voices of those who create, promote, and support Black music. It’s about understanding what drives the industry financially and how Black music influences revenue, brand partnerships, and growth. The insights we gather from artists and industry professionals like you will be instrumental in showcasing the powerful financial impact of Black British music on the economy.
This will not be possible without us collecting economic data to demonstrate how Black music contributes to the UK music industry.
Who should participate?
Artists, creators and professionals who work in Black Music. We are particularly keen to capture the experiences of Black people however warmly invite anyone and everyone that works with Black British music to participate regardless of ethnicity.
NOW MORE THAN EVER, PLEASE FIND TIME TO COMPLETE THIS IMPORTANT SURVEY.
How long will it take?
This survey should take approximately 10 minutes to complete.
To ensure that the data we capture is as accurate as possible, we ask that you refer to your financial records. If it helps, you can start the survey and then come back and complete sections once you have the information to hand.
How we will use your data:
By taking part in this survey and providing your responses, you agree that UK Music and its members can use the data (including financial information and direct quotes from your responses to this survey in line with this privacy notice) provided for the reasons mentioned above.
Please be assured that responses will only be analysed by UK Music and shared by UK Music with our member organisations after any direct identifiers have been removed meaning your data will become pseudonymized, and where possible anonymized. It will not be possible to anonymise your response if you include identifiable information (e.g. your name or a song title) within any open text boxes. To the extent any personal data is shared as a result of this survey, it will be subject to a data sharing agreement between UK Music and the relevant member organisations (listed at https://www.ukmusic.org/about/members/).
Any personal data received will be handled carefully and in accordance with data protection legislation. UK Music will process your personal data in accordance with its privacy notice available here: https://www.ukmusic.org/cookie-privacy-policy/ and each member organisation will process your personal data in accordance with its privacy notice available on each of our member’s respective webpages (each member’s site is available via https://www.ukmusic.org/about/members/).
This research is being conducted on behalf of UK Music by Counterculture, a cultural sector law firm regulated by the Solicitors Regulation Authority.). Counterculture closely adheres to strict rules in relation to quality, ethics and data protection (e.g. GDPR), for our clients and research participants. For more information on how they collect, process and safely store personal data, please s
This research is being conducted on behalf of UK Music by Counterculture, a cultural sector law firm regulated by the Solicitors Regulation Authority.). Counterculture closely adheres to strict rules in relation to quality, ethics and data protection (e.g. GDPR), for our clients and research participants. For more information on how they collect, process and safely store personal data, please s