Madison Trust Membership Survey

We are excited to announce the launch of the new Madison Trust Membership Survey! It’s been nearly a decade since our last survey in 2015, and we believe it’s crucial to gather your feedback to ensure we are meeting the needs and expectations of our members.

Your input will help us better understand how we can improve our programs, communications, and advocacy, and make sure the Madison Trust is heading in a positive direction. We want to hear your thoughts as we continue to grow and evolve, so please take a few moments to share your thoughts. Your feedback is invaluable in shaping the future of the Madison Trust for Historic Preservation.

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* 1. What is your age?

24 or under

25-34

35-44

45-54

55-64

65+

Prefer not to answer

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* 2. What is your ethnicity? (Select all that apply)

American Indian or Alaskan Native

Asian or Pacific Islander

Black or African American

Hispanic, Latino/a, or of Spanish origin

White / Caucasian

Prefer not to answer

Other (please specify)

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* 3. What is your highest level of education?

High school diploma or equivalent

Some college or associate degree

Bachelor's degree

Master's degree

Doctoral degree

Prefer not to answer

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* 4. Where do you reside?

City of Madison

Madison area [includes Cottage Grove, DeForest, Fitchburg, Maple Bluff, Middleton, Monona, Sun Prairie, Verona, Waunakee]

Dane County (not Madison areas included above)

Outside of Dane County

Prefer not to answer

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* 5. How long have you lived in the Dane County area?

Less than 1 year

1-3 years

4-6 years

7-10 years

More than 10 years

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* 6. How did you learn about the Madison Trust?

Family or friend

Online search

Social media

Attended an event or tour

Media outlet (e.g. Wisconsin State Journal)

External website (e.g. Destination Madison, online blog)

Neighborhood Association

Other (please specify)

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* 7. Why did you choose to become a member? (Select all that apply)

Programs and event

Walking tours

Support advocacy in preservation

To learn more about Madison's history and architecture

Passion for preserving Madison's historic architecture

Reasonable membership levels

Other (please specify)

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* 8. How long have you been a member?

Less than a year

1-4 years

5-10 years

More than 10 years

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* 9. How familiar are you with the mission and goals of the Madison Trust?

Very familiar

Familiar

Not very familiar

Not at all familiar

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* 10. Have you participated in Madison Trust events or tours?

Yes

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* 11. If yes, please select all that apply

Summer walking tours

Annual specialty tour

Historic Preservation Awards

Virtual Architectural Series

Workshops

Member appreciation events

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* 12. How valuable to you are the following offerings? (Each row requires a selection)

	No value	Low value	Some value	High value	N/A
Historic Architecture Walking Tours	Historic Architecture Walking Tours No value	Historic Architecture Walking Tours Low value	Historic Architecture Walking Tours Some value	Historic Architecture Walking Tours High value	Historic Architecture Walking Tours N/A
Specialty tours	Specialty tours No value	Specialty tours Low value	Specialty tours Some value	Specialty tours High value	Specialty tours N/A
Preservation workshops	Preservation workshops No value	Preservation workshops Low value	Preservation workshops Some value	Preservation workshops High value	Preservation workshops N/A
Virtual events (e.g. Architectural Series)	Virtual events (e.g. Architectural Series) No value	Virtual events (e.g. Architectural Series) Low value	Virtual events (e.g. Architectural Series) Some value	Virtual events (e.g. Architectural Series) High value	Virtual events (e.g. Architectural Series) N/A
Historic Preservation Awards	Historic Preservation Awards No value	Historic Preservation Awards Low value	Historic Preservation Awards Some value	Historic Preservation Awards High value	Historic Preservation Awards N/A
E-newsletter	E-newsletter No value	E-newsletter Low value	E-newsletter Some value	E-newsletter High value	E-newsletter N/A
Social media posts	Social media posts No value	Social media posts Low value	Social media posts Some value	Social media posts High value	Social media posts N/A
Advocacy outreach to elected officials	Advocacy outreach to elected officials No value	Advocacy outreach to elected officials Low value	Advocacy outreach to elected officials Some value	Advocacy outreach to elected officials High value	Advocacy outreach to elected officials N/A
Public meeting advocacy	Public meeting advocacy No value	Public meeting advocacy Low value	Public meeting advocacy Some value	Public meeting advocacy High value	Public meeting advocacy N/A
Advocacy Alerts	Advocacy Alerts No value	Advocacy Alerts Low value	Advocacy Alerts Some value	Advocacy Alerts High value	Advocacy Alerts N/A

PRESERVATION PROGRAMMING

This includes programs such as our Historic Preservation Awards, virtual educational series, workshops on preservation topics and member-only events.

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* 13. How satisfied are you with the variety and frequency of programming?

Very satisfied

Satisfied

Neither satisfied nor dissatisfied

Dissatisfied

Very dissatisfied

I have not attended any programs

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* 14. Are there any specific preservation-related topics you want addressed in future programming?

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* 15. Do you have ideas for workshops or educational sessions that would be helpful?

TOURS

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* 16. How satisfied are you with the variety, timing and frequency of our walking tours? (Each row requires a selection)

	Very satisfied	Satisfied	Neither satisfied nor dissatisfied	Dissatisfied	Very dissatisfied	N/A
Variety of tours	Variety of tours Very satisfied	Variety of tours Satisfied	Variety of tours Neither satisfied nor dissatisfied	Variety of tours Dissatisfied	Variety of tours Very dissatisfied	Variety of tours N/A
Timing of tours	Timing of tours Very satisfied	Timing of tours Satisfied	Timing of tours Neither satisfied nor dissatisfied	Timing of tours Dissatisfied	Timing of tours Very dissatisfied	Timing of tours N/A
Frequency of tour	Frequency of tour Very satisfied	Frequency of tour Satisfied	Frequency of tour Neither satisfied nor dissatisfied	Frequency of tour Dissatisfied	Frequency of tour Very dissatisfied	Frequency of tour N/A

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* 17. Would you like to provide comments about your satisfaction with tour variety, timing or frequency?

ADVOCACY

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* 18. How familiar are you with the advocacy work the Madison Trust has been doing recently?

	Very familiar	Somewhat familiar	Not at all familiar	N/A
400 block of State Street	400 block of State Street Very familiar	400 block of State Street Somewhat familiar	400 block of State Street Not at all familiar	400 block of State Street N/A
Demolition of the Mifflin Arcade	Demolition of the Mifflin Arcade Very familiar	Demolition of the Mifflin Arcade Somewhat familiar	Demolition of the Mifflin Arcade Not at all familiar	Demolition of the Mifflin Arcade N/A
Madison Landmark approval of the Kathryn Clarenbach home	Madison Landmark approval of the Kathryn Clarenbach home Very familiar	Madison Landmark approval of the Kathryn Clarenbach home Somewhat familiar	Madison Landmark approval of the Kathryn Clarenbach home Not at all familiar	Madison Landmark approval of the Kathryn Clarenbach home N/A
Old Spring Tavern property division and new construction	Old Spring Tavern property division and new construction Very familiar	Old Spring Tavern property division and new construction Somewhat familiar	Old Spring Tavern property division and new construction Not at all familiar	Old Spring Tavern property division and new construction N/A
Our testimony at City meetings for various issues	Our testimony at City meetings for various issues Very familiar	Our testimony at City meetings for various issues Somewhat familiar	Our testimony at City meetings for various issues Not at all familiar	Our testimony at City meetings for various issues N/A
West Johnson and North Broom Streets project demolishing 13 structures	West Johnson and North Broom Streets project demolishing 13 structures Very familiar	West Johnson and North Broom Streets project demolishing 13 structures Somewhat familiar	West Johnson and North Broom Streets project demolishing 13 structures Not at all familiar	West Johnson and North Broom Streets project demolishing 13 structures N/A
Building height change in First Settlement Neighborhood	Building height change in First Settlement Neighborhood Very familiar	Building height change in First Settlement Neighborhood Somewhat familiar	Building height change in First Settlement Neighborhood Not at all familiar	Building height change in First Settlement Neighborhood N/A

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* 19. How satisfied are you with Madison Trust advocacy efforts?

Very satisfied

Satisfied

Neither satisfied nor dissatisfied

Dissatisfied

Very dissatisfied

Not familiar enough to know

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* 20. Are there any specific advocacy-related issues you want addressed by the Madison Trust in the future?

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* 21. How important is advocacy for historic preservation in the Madison area to you?

Very important

Somewhat important

Not at all important

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* 22. What advocacy efforts should the Madison Trust prioritize going forward? (Select all that apply)

Increasing community awareness for preservation issues

Educational programs on advocacy topics

Engagement of political leaders

Nominating individual properties for a Madison Landmark or National/State Register of Historic Places designation

Other (please specify)

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* 23. What do you believe are the most pressing preservation issues facing us today? (e.g. large development projects, demolition by neglect, lack of public awareness, etc.)

COMMUNICATION

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* 24. How satisfied are you with communications from the Madison Trust?

Very satisfied

Satisfied

Neither satisfied nor dissatisfied

Dissatisfied

Very dissatisfied

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* 25. Do you have any suggestions for improving communications with members?

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* 26. Which of these communications methods do you prefer? (Select all that apply):

Website announcements

Printed materials

Social media

In-person meetings

Other (please specify)

GENERAL

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* 27. What do you think the Madison Trust does especially well?

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* 28. What areas do you believe the Madison Trust can improve upon?

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* 29. How do you think the Madison Trust can better engage with underrepresented communities in its preservation efforts?

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* 30. Are you interested in volunteering with the Madison Trust? (If yes, we will need your name and email/phone below)

Yes, please contact me

Maybe, please contact me for more information

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* 31. Contact information (Optional, unless you would like us to contact you)

Name

Email Address

Phone Number

Madison Trust Membership Survey

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* 1. What is your age?

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* 2. What is your ethnicity? (Select all that apply)

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* 3. What is your highest level of education?

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* 4. Where do you reside?

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* 5. How long have you lived in the Dane County area?

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* 6. How did you learn about the Madison Trust?

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* 7. Why did you choose to become a member? (Select all that apply)

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* 8. How long have you been a member?

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* 9. How familiar are you with the mission and goals of the Madison Trust?

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* 10. Have you participated in Madison Trust events or tours?

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* 11. If yes, please select all that apply

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* 12. How valuable to you are the following offerings? (Each row requires a selection)

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* 13. How satisfied are you with the variety and frequency of programming?

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* 14. Are there any specific preservation-related topics you want addressed in future programming?

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* 15. Do you have ideas for workshops or educational sessions that would be helpful?

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* 16. How satisfied are you with the variety, timing and frequency of our walking tours? (Each row requires a selection)

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* 17. Would you like to provide comments about your satisfaction with tour variety, timing or frequency?

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* 18. How familiar are you with the advocacy work the Madison Trust has been doing recently?

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* 19. How satisfied are you with Madison Trust advocacy efforts?

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* 20. Are there any specific advocacy-related issues you want addressed by the Madison Trust in the future?

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* 21. How important is advocacy for historic preservation in the Madison area to you?

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* 22. What advocacy efforts should the Madison Trust prioritize going forward? (Select all that apply)

Question Title

* 23. What do you believe are the most pressing preservation issues facing us today? (e.g. large development projects, demolition by neglect, lack of public awareness, etc.)

Question Title

* 24. How satisfied are you with communications from the Madison Trust?

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* 25. Do you have any suggestions for improving communications with members?

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* 26. Which of these communications methods do you prefer? (Select all that apply):

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* 27. What do you think the Madison Trust does especially well?

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* 28. What areas do you believe the Madison Trust can improve upon?

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* 29. How do you think the Madison Trust can better engage with underrepresented communities in its preservation efforts?

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* 30. Are you interested in volunteering with the Madison Trust? (If yes, we will need your name and email/phone below)

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* 31. Contact information (Optional, unless you would like us to contact you)

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* 32. Is there any additional feedback you would like to provide at this time?