Strength, Weakness, Opportunity and Threat Ratings

Our society's Strengths, Weaknesses, Opportunities and Threats were identified in a previous survey. Now we would like to determine the strength/relevance/importance of each item.

Question Title

* 1. Please rate the following Strengths (INTERNAL characteristics that are unique, special, highly valued, and positive relative to our Society).

	Weak				Neutral				Strong
Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas Weak	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas Neutral	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas	Knowledgeable: Large (400+) and stable base of Family history-passionate members Expertise in Dallas and North Texas Strong
Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding Weak	Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding Neutral	Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding	Partnerships with charitable organizations for funding Strong
Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership Weak	Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership Neutral	Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership	Experience, passion and knowledge and Team Work of current leadership Strong
Creative members with good technical know-how.	Creative members with good technical know-how. Weak	Creative members with good technical know-how.	Creative members with good technical know-how.	Creative members with good technical know-how.	Creative members with good technical know-how. Neutral	Creative members with good technical know-how.	Creative members with good technical know-how.	Creative members with good technical know-how.	Creative members with good technical know-how. Strong
Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork Weak	Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork Neutral	Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork	Cohesive branding: We provide a professional appearance through our website, branding, artwork Strong
Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind Weak	Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind Neutral	Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind	Welcoming: Enjoyable/good vibes/kind Strong
Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings Weak	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings Neutral	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings	Flexible/Creative/Resourceful/Good Problem solving skills: We are not afraid to jump in and try new things, ie zoom right after the pandemic, hybrid meetings Strong
Good Listeners: Open to ideas	Good Listeners: Open to ideas Weak	Good Listeners: Open to ideas	Good Listeners: Open to ideas	Good Listeners: Open to ideas	Good Listeners: Open to ideas Neutral	Good Listeners: Open to ideas	Good Listeners: Open to ideas	Good Listeners: Open to ideas	Good Listeners: Open to ideas Strong
Neon & its capabilities	Neon & its capabilities Weak	Neon & its capabilities	Neon & its capabilities	Neon & its capabilities	Neon & its capabilities Neutral	Neon & its capabilities	Neon & its capabilities	Neon & its capabilities	Neon & its capabilities Strong
Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago Weak	Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago Neutral	Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago	Longevity: Established more than 60 years ago Strong
Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance Weak	Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance Neutral	Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance	Use of Technology to aid in the retention of members at a distance Strong
Newsletter	Newsletter Weak	Newsletter	Newsletter	Newsletter	Newsletter Neutral	Newsletter	Newsletter	Newsletter	Newsletter Strong
Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown Weak	Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown Neutral	Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown	Offering 3 seminars each year with presenters of national renown Strong
Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom Weak	Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom Neutral	Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom	Continuing to have meetings available on Zoom Strong
Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library Weak	Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library Neutral	Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library	Mutually beneficial Relationship with/support of the Dalla Public Library Strong
Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker Weak	Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker Neutral	Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker	Good base of genealogical speakers: Known as the place to get a speaker Strong
Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings. Weak	Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings. Neutral	Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings.	Hybrid meeting format used for General Meetings, Seminars and SIG meetings. Strong
Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate Weak	Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate Neutral	Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate	Website development/support team and the current Website design - easy to find things and to navigate Strong
Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities Weak	Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities Neutral	Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities	Zoom Hybrid Meeting Capabilities Strong
Marketing Commitment	Marketing Commitment Weak	Marketing Commitment	Marketing Commitment	Marketing Commitment	Marketing Commitment Neutral	Marketing Commitment	Marketing Commitment	Marketing Commitment	Marketing Commitment Strong
Dependable	Dependable Weak	Dependable	Dependable	Dependable	Dependable Neutral	Dependable	Dependable	Dependable	Dependable Strong
Special Interest Groups	Special Interest Groups Weak	Special Interest Groups	Special Interest Groups	Special Interest Groups	Special Interest Groups Neutral	Special Interest Groups	Special Interest Groups	Special Interest Groups	Special Interest Groups Strong
Have technological expertise that most societies don't have	Have technological expertise that most societies don't have Weak	Have technological expertise that most societies don't have	Have technological expertise that most societies don't have	Have technological expertise that most societies don't have	Have technological expertise that most societies don't have Neutral	Have technological expertise that most societies don't have	Have technological expertise that most societies don't have	Have technological expertise that most societies don't have	Have technological expertise that most societies don't have Strong
In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings Weak	In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings Neutral	In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings	In-person AND online educational presentations/meetings Strong

Question Title

* 2. Overall Comment(s) on our Strengths?

Question Title

* 3. Please rate the following Weaknesses (INTERNAL to our organization/network. They are things we need to improve on (and we can control)).

	Minor				Neutral				Major
Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions Minor	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions Neutral	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions	Vague/unclear areas of responsibilities for some Board, Director an Administrator positions Major
Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation. Minor	Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation. Neutral	Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation.	Lack of a good way to document volunteers, their interests, and their participation. Major
Lack of delegation by some board members	Lack of delegation by some board members Minor	Lack of delegation by some board members	Lack of delegation by some board members	Lack of delegation by some board members	Lack of delegation by some board members Neutral	Lack of delegation by some board members	Lack of delegation by some board members	Lack of delegation by some board members	Lack of delegation by some board members Major
Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork Minor	Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork Neutral	Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork	Dependance on Ken Johnston for artwork Major
Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways Minor	Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways Neutral	Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways	Board members who are very opinionated and set in their ways Major
Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting Minor	Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting Neutral	Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting	Not remembering what we decided from meeting to meeting Major
Communication between society leaders.	Communication between society leaders. Minor	Communication between society leaders.	Communication between society leaders.	Communication between society leaders.	Communication between society leaders. Neutral	Communication between society leaders.	Communication between society leaders.	Communication between society leaders.	Communication between society leaders. Major
Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders. Minor	Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders. Neutral	Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders.	Poor succession planning and lack of a focused program to develop a pool of future leaders. Major
Member networking	Member networking Minor	Member networking	Member networking	Member networking	Member networking Neutral	Member networking	Member networking	Member networking	Member networking Major
High event prices relative to other organizations	High event prices relative to other organizations Minor	High event prices relative to other organizations	High event prices relative to other organizations	High event prices relative to other organizations	High event prices relative to other organizations Neutral	High event prices relative to other organizations	High event prices relative to other organizations	High event prices relative to other organizations	High event prices relative to other organizations Major
Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's. Minor	Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's. Neutral	Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's.	Low utilization of "long distance tech" used with SIG's. Major
Soliciting & utilizing member input	Soliciting & utilizing member input Minor	Soliciting & utilizing member input	Soliciting & utilizing member input	Soliciting & utilizing member input	Soliciting & utilizing member input Neutral	Soliciting & utilizing member input	Soliciting & utilizing member input	Soliciting & utilizing member input	Soliciting & utilizing member input Major
Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time Minor	Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time Neutral	Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time	Not having a well-defined financial strategy that would allow the society to be more self funded over time Major
Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc. Minor	Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc. Neutral	Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc.	Inconsistent use of DGS brand identity graphics/colors/ etc. Major
Lack of relationships	Lack of relationships Minor	Lack of relationships	Lack of relationships	Lack of relationships	Lack of relationships Neutral	Lack of relationships	Lack of relationships	Lack of relationships	Lack of relationships Major
Special Interest Groups	Special Interest Groups Minor	Special Interest Groups	Special Interest Groups	Special Interest Groups	Special Interest Groups Neutral	Special Interest Groups	Special Interest Groups	Special Interest Groups	Special Interest Groups Major
Lack of new approaches to communications or operations	Lack of new approaches to communications or operations Minor	Lack of new approaches to communications or operations	Lack of new approaches to communications or operations	Lack of new approaches to communications or operations	Lack of new approaches to communications or operations Neutral	Lack of new approaches to communications or operations	Lack of new approaches to communications or operations	Lack of new approaches to communications or operations	Lack of new approaches to communications or operations Major
Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society. Minor	Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society. Neutral	Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society.	Recognition of accomplishments & achievements by members, volunteers and the society. Major
Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city Minor	Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city Neutral	Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city	Majority white membership and all-white leadership in a multicultural city Major
Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created Minor	Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created Neutral	Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created	Presentation/utilization of recordings we have created Major
Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place Minor	Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place Neutral	Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place	Creating board reports and posting them in the correct place Major
Communication with new board members	Communication with new board members Minor	Communication with new board members	Communication with new board members	Communication with new board members	Communication with new board members Neutral	Communication with new board members	Communication with new board members	Communication with new board members	Communication with new board members Major
Creating/maintaining marketing materials	Creating/maintaining marketing materials Minor	Creating/maintaining marketing materials	Creating/maintaining marketing materials	Creating/maintaining marketing materials	Creating/maintaining marketing materials Neutral	Creating/maintaining marketing materials	Creating/maintaining marketing materials	Creating/maintaining marketing materials	Creating/maintaining marketing materials Major
Failure to provide General Meeting slides	Failure to provide General Meeting slides Minor	Failure to provide General Meeting slides	Failure to provide General Meeting slides	Failure to provide General Meeting slides	Failure to provide General Meeting slides Neutral	Failure to provide General Meeting slides	Failure to provide General Meeting slides	Failure to provide General Meeting slides	Failure to provide General Meeting slides Major
Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding Minor	Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding Neutral	Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding	Outdated model of interaction with DPL now that COVID restrictions are receding Major
Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population Minor	Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population Neutral	Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population	Leadership development and recruitment with genealogical influencers in non-white population Major
Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members Minor	Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members Neutral	Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members	Reaching out to engage younger or more progressive members Major
Lack of volunteers with required skills	Lack of volunteers with required skills Minor	Lack of volunteers with required skills	Lack of volunteers with required skills	Lack of volunteers with required skills	Lack of volunteers with required skills Neutral	Lack of volunteers with required skills	Lack of volunteers with required skills	Lack of volunteers with required skills	Lack of volunteers with required skills Major
Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting Minor	Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting Neutral	Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting	Scheduling board meetings immediately after the General Meeting Major
Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts Minor	Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts Neutral	Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts	Creation of/use of Videos in our marketing efforts Major
Making members aware of record preservation activities	Making members aware of record preservation activities Minor	Making members aware of record preservation activities	Making members aware of record preservation activities	Making members aware of record preservation activities	Making members aware of record preservation activities Neutral	Making members aware of record preservation activities	Making members aware of record preservation activities	Making members aware of record preservation activities	Making members aware of record preservation activities Major
Automatic negative reaction to new ideas	Automatic negative reaction to new ideas Minor	Automatic negative reaction to new ideas	Automatic negative reaction to new ideas	Automatic negative reaction to new ideas	Automatic negative reaction to new ideas Neutral	Automatic negative reaction to new ideas	Automatic negative reaction to new ideas	Automatic negative reaction to new ideas	Automatic negative reaction to new ideas Major

Question Title

* 4. Overall Comment(s) on our Weaknesses?

Question Title

* 5. Please rate the following Opportunities (EXTERNAL situations/things that may provide "opportunites" for growth and improved service. We cannot control them and they may be time sensitive).

	Low Priority				Neutral				HIgh Priority
Unique workshop formats	Unique workshop formats Low Priority	Unique workshop formats	Unique workshop formats	Unique workshop formats	Unique workshop formats Neutral	Unique workshop formats	Unique workshop formats	Unique workshop formats	Unique workshop formats HIgh Priority
Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian Low Priority	Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian Neutral	Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian	Interviews with elders of communities of interest: Latino, People of Color, Asian HIgh Priority
More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics Low Priority	More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics Neutral	More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics	More promotion of DGS Youtube channel & topics HIgh Priority
Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown Low Priority	Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown Neutral	Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown	Offering rides to members who can’t/won’t drive downtown HIgh Priority
Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects Low Priority	Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects Neutral	Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects	Create/manage more transcription, Indexing or imaging projects HIgh Priority
Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets Low Priority	Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets Neutral	Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets	Coordinate with other Genealogical societies to create joint record sets HIgh Priority
Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations. Low Priority	Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations. Neutral	Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations.	Assuming members and records from local societies that are/have ceased operations. HIgh Priority
Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization Low Priority	Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization Neutral	Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization	Seek out media publicity to enhance all aspects of organization HIgh Priority
Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees Low Priority	Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees Neutral	Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees	Provide engaging presentations that attract under-65 attendees HIgh Priority
Mentoring programs	Mentoring programs Low Priority	Mentoring programs	Mentoring programs	Mentoring programs	Mentoring programs Neutral	Mentoring programs	Mentoring programs	Mentoring programs	Mentoring programs HIgh Priority
Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities Low Priority	Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities Neutral	Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities	Incorporate more membership (and their ideas) in society activities HIgh Priority
Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity Low Priority	Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity Neutral	Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity	Do "Finding Your Roots" studies of Dallas celebrity, for publicity HIgh Priority
Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects. Low Priority	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects. Neutral	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects.	Improve outreach to non-white genealogical leaders (HOGAR, Hispanic, People of Color) and identify opportunities to team with them for projects. HIgh Priority
Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources Low Priority	Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources Neutral	Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources	Usage contracts with libraries elsewhere for sharing resources HIgh Priority
Create more unique record sets to draw people to website	Create more unique record sets to draw people to website Low Priority	Create more unique record sets to draw people to website	Create more unique record sets to draw people to website	Create more unique record sets to draw people to website	Create more unique record sets to draw people to website Neutral	Create more unique record sets to draw people to website	Create more unique record sets to draw people to website	Create more unique record sets to draw people to website	Create more unique record sets to draw people to website HIgh Priority
Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners Low Priority	Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners Neutral	Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners	Increasing multicultural population - need to be their genealogical partners HIgh Priority
Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services. Low Priority	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services. Neutral	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services.	Establish/improve relationships with other historical/genealogical local entities (such as DallasArchives, Preservation Dallas, cemeteries, LDS Churches, etc.) and find ways to collaborate on programs and services. HIgh Priority
Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems. Low Priority	Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems. Neutral	Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems.	Helping/taking a leadership role for those societies in the area that are having membership problems. HIgh Priority
Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect Low Priority	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect Neutral	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect	Explore new fundraising opportunities to make up for the lack of revenue from seminars, ie research trips, ect HIgh Priority
Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history Low Priority	Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history Neutral	Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history	Make DGS an increasingly online resource for family history HIgh Priority
Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences. Low Priority	Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences. Neutral	Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences.	Step into the void being left by state and national organizations who are not holding in-person conferences. HIgh Priority
Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project Low Priority	Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project Neutral	Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project	Presentations to outside organizations for a projects like the cemetery project HIgh Priority
More online opportunities	More online opportunities Low Priority	More online opportunities	More online opportunities	More online opportunities	More online opportunities Neutral	More online opportunities	More online opportunities	More online opportunities	More online opportunities HIgh Priority
Regularly scheduled classes	Regularly scheduled classes Low Priority	Regularly scheduled classes	Regularly scheduled classes	Regularly scheduled classes	Regularly scheduled classes Neutral	Regularly scheduled classes	Regularly scheduled classes	Regularly scheduled classes	Regularly scheduled classes HIgh Priority
Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics Low Priority	Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics Neutral	Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics	Better/Expanded use of social media to connect with younger demographics HIgh Priority
What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them Low Priority	What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them Neutral	What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them	What do we provide that other societies/people want? Are we known for specific collections? Advertise them HIgh Priority

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* 6. Overall Comment(s) on our Opportunities?

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* 7. Please rate the following Threats (Situations/things that may challenge our existence or our ability to impact change. We cannot control them: We hope to avoid them or plan to lessen their impact).

	Low Threat				Neutral				High Threat
Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours. Low Threat	Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours. Neutral	Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours.	Reduced number of people who visit the genealogy section due to reduced library hours. High Threat
“All the records are online” mentality	“All the records are online” mentality Low Threat	“All the records are online” mentality	“All the records are online” mentality	“All the records are online” mentality	“All the records are online” mentality Neutral	“All the records are online” mentality	“All the records are online” mentality	“All the records are online” mentality	“All the records are online” mentality High Threat
People not showing up physically for events held at the library.	People not showing up physically for events held at the library. Low Threat	People not showing up physically for events held at the library.	People not showing up physically for events held at the library.	People not showing up physically for events held at the library.	People not showing up physically for events held at the library. Neutral	People not showing up physically for events held at the library.	People not showing up physically for events held at the library.	People not showing up physically for events held at the library.	People not showing up physically for events held at the library. High Threat
Fire	Fire Low Threat	Fire	Fire	Fire	Fire Neutral	Fire	Fire	Fire	Fire High Threat
Membership skewing older and aging out	Membership skewing older and aging out Low Threat	Membership skewing older and aging out	Membership skewing older and aging out	Membership skewing older and aging out	Membership skewing older and aging out Neutral	Membership skewing older and aging out	Membership skewing older and aging out	Membership skewing older and aging out	Membership skewing older and aging out High Threat
Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices Low Threat	Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices Neutral	Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices	Lack of revenue from seminars: more competition for online seminars at lower prices High Threat
Aging demographic in membership	Aging demographic in membership Low Threat	Aging demographic in membership	Aging demographic in membership	Aging demographic in membership	Aging demographic in membership Neutral	Aging demographic in membership	Aging demographic in membership	Aging demographic in membership	Aging demographic in membership High Threat
Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic Low Threat	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic Neutral	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic	Anxiety about in-person meetups due to viral exposure: Another flare up of the pandemic High Threat
Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations. Low Threat	Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations. Neutral	Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations.	Reduced/limited access to Dallas Library facilities due to restricted hours of operations. High Threat
Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies Low Threat	Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies Neutral	Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies	Decrease in society memberships: fewer people joining societies High Threat
Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events. Low Threat	Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events. Neutral	Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events.	Negative perception of downtown Dallas that makes people hesitant to visit the library for events. High Threat
Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership Low Threat	Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership Neutral	Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership	Online genealogy training and resources that don't require society membership High Threat
Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube Low Threat	Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube Neutral	Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube	Need for increased social media presence Tik-Tok, Instagram, YouTube High Threat
Tornado	Tornado Low Threat	Tornado	Tornado	Tornado	Tornado Neutral	Tornado	Tornado	Tornado	Tornado High Threat
People's engagement becoming increasingly online.	People's engagement becoming increasingly online. Low Threat	People's engagement becoming increasingly online.	People's engagement becoming increasingly online.	People's engagement becoming increasingly online.	People's engagement becoming increasingly online. Neutral	People's engagement becoming increasingly online.	People's engagement becoming increasingly online.	People's engagement becoming increasingly online.	People's engagement becoming increasingly online. High Threat
Declining interest in volunteering	Declining interest in volunteering Low Threat	Declining interest in volunteering	Declining interest in volunteering	Declining interest in volunteering	Declining interest in volunteering Neutral	Declining interest in volunteering	Declining interest in volunteering	Declining interest in volunteering	Declining interest in volunteering High Threat
Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty" Low Threat	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty" Neutral	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty"	Post-pandemic preference for virtual meetings and learning and its effect on membership "loyalty" High Threat
Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers Low Threat	Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers Neutral	Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers	Changing priorities for a younger group of researchers High Threat
Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies. Low Threat	Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies. Neutral	Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies.	Migration of genealogists/family history researchers to online resources and away from local societies. High Threat
Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations Low Threat	Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations Neutral	Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations	Generational differences in joining and participating in organizations High Threat
People who do not like virtual programming and interaction	People who do not like virtual programming and interaction Low Threat	People who do not like virtual programming and interaction	People who do not like virtual programming and interaction	People who do not like virtual programming and interaction	People who do not like virtual programming and interaction Neutral	People who do not like virtual programming and interaction	People who do not like virtual programming and interaction	People who do not like virtual programming and interaction	People who do not like virtual programming and interaction High Threat

Strength, Weakness, Opportunity and Threat Ratings

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* 1. Please rate the following Strengths (INTERNAL characteristics that are unique, special, highly valued, and positive relative to our Society).

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* 2. Overall Comment(s) on our Strengths?

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* 3. Please rate the following Weaknesses (INTERNAL to our organization/network. They are things we need to improve on (and we can control)).

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* 4. Overall Comment(s) on our Weaknesses?

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* 5. Please rate the following Opportunities (EXTERNAL situations/things that may provide "opportunites" for growth and improved service. We cannot control them and they may be time sensitive).

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* 6. Overall Comment(s) on our Opportunities?

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* 7. Please rate the following Threats (Situations/things that may challenge our existence or our ability to impact change. We cannot control them: We hope to avoid them or plan to lessen their impact).

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* 8. Overall Comment(s) on our Threats?

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* 9. Thank you for participating in this survey. Please provide any additional comments you would like to share.