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Pharmavite Innovation Day
June 8, 2022

Pharmavite, a pioneer in the health and wellness industry and the maker of Nature Made vitamins, invites you to apply for their annual virtual and in-person Innovation Day. Up to five companies will be selected for this unique opportunity to meet with Pharmavite’s executive team and be considered for potential investment and/or partnerships (ranging from direct supplier/manufacturer relationships to full scale co-development/commercialization of new products).

Pharmavite is looking for active ingredients, combination ingredients, diagnostics/digital integrations, and innovative technologies grounded in consumer insights and health needs (not fads) with promising scientific evidence and distinct consumer benefits related to:

Cognitive Health

Pharmavite is specifically interested in solutions that address consumer needs around long-term memory and recall, concentration, attention, learning, and sharpness. Opportunities should have a clear regulatory path to commercialization.
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"Now more than ever, Pharmavite is committed to ensuring we make high-quality vitamins and nutrition products accessible to everyone. Partnering with entrepreneurs, research institutions, ingredient suppliers, and co-manufacturers in an open innovation model is an important part of delivering on this commitment. We recognize that innovative ideas can come from any of you, and the Nutrition Business Advisors platform will help us uncover new ways of solving consumer needs in areas like memory, learning, attention, and sharpness.” -- Tobe Cohen, Chief Growth Officer, Pharmavite.

No application fees are required. Accepted applicants will be notified by May 16th if they are selected to participate in the June event. Participants will work with a mentor at Nutrition Business Advisors to develop their presentation and prepare for the event.

Post-event mentoring from Pharmavite may be available on a case-by-case basis and all selected candidates may be considered for an investment by Pharmavite, or for another type of collaboration.

Nutrition Business Advisors is partnering with Pharmavite to support the selection process and production of this meeting. For questions or assistance on the application process and potential outcomes, please contact isabella@nutritionadvisors.com 
Pharmavite and Nutrition Business Advisors (NBA) has formed a selection committee that will screen applications and the following final selection. Then will contact you directly regarding the status of your submission. Successful applicants will be invited to present at Pharmavite's in-person and virtual Innovation Day on June 8, 2022. Each company will have a time slot of 30-45 minutes that includes a presentation and Q&A.

All information submitted in applications to NBA will be shared with Pharmavite. We caution applicants to withhold from the application all sensitive, proprietary, or highly confidential information that they do not wish to be disclosed.

Please fill out and submit the application by April 25, 2022. 

IMPORTANT: It is critical that you include enough information about your product/technology, IP, proposed claims, benefits, etc. (though in a concise manner) that the selection committee can fully understand and evaluate the opportunity.

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* 1. Please fill in your contact information with all of the information below:

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* 2. Briefly describe your product, key ingredients and/or technology.

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* 3. Please designate which areas of interest apply to your company (more than one answer is allowed):

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* 4. What claims can be made on your product or its key ingredient? Or what claim does your research aim to develop?

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* 5. What’s the unique value proposition for your product/ingredient? What distinguishes your work, product, or technology from others in the cognition space?

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* 6. Please list patents issued/applied for, trademarks, copyright, unique sourcing and/or opportunities for future Intellectual Property (IP) and exclusivity.

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* 7. Do you have your own clinical studies completed, ongoing or planned? If so, briefly describe the status of your science and clinical work (please include animal studies, human tests, safety tests, product status and clinical studies that are completed, ongoing or planned for the near future). It is expected that the ingredient or product is already clinically studied or has the potential to be studied with cognition benefits on a healthy population. NDAs are available on request.

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* 8. Is the product/ingredient currently in the market? If so, where? If not, when will it be commercially available? Are there any regulatory hurdles to market introduction? Is the ingredient FDA GRAS?

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* 9. What is the estimated price per daily dose of this ingredient or finished product. A range is acceptable.

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* 10. What is the ideal product form to deliver the ingredient/technology?

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* 11. What’s your target consumer demographic or eventual end-user of the product or innovation?

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* 12. What consumer need or desire does this product/technology meet? Do you have a unique understanding of the consumer to share? How might this solution help expand our thinking about and approach to the consumer and their need?

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* 13. What are your target distribution channels? How do you propose to sell or distribute the innovation (e.g. direct seller, manufacturer, supplier to food or supplement, licensor of technology, etc.)?

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* 14. Please provide the current ownership and management team, including names of key executives, partners, or investors with a key role in the innovation with any brief biographical information available.

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* 15. Please provide any existing partnerships, university or government funding, and the approximate amount of resources (human, financial, and institutional) applied to this innovation thus far.

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* 16. Please provide capital raised, investments received or research grants to date (if applicable).

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* 17. If applicable, please provide your reasons for raising capital or seeking partnerships. For established business plans, please provide your “use of proceeds” (e.g. proportions to clinical trials, commercialization, product development, sales & marketing, etc.). If simply seeking a new supplier/manufacturer relationship, please state as such.

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* 18. What kind of partnership/relationship with Pharmavite would be of most value to you?

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