FourSec Graphical Security PIN (GSP) Market Research Survey
1.
Which industry does your company belong to?
Finance or Banking
Fintech or Crypto
Healthcare
eCommerce
Entertainment (streaming & media)
Gaming
Gambling
Other (please specify)
2.
Do you consider 2FA (two-factor authentication) necessary for security of your application or website visitors?
This is a requirement by regulator.
Yes, it’s essential for security.
Yes, but only for certain users or systems.
No, it’s not necessary for our business.
Other (please specify)
3.
What are the main challenges your customers or clients experience with the authentication methods used in your company’s products or services?
High user drop-off rates impacting conversion
Complexity of implementation
Poor user experience
Security concerns
High costs
Other (please specify)
4.
In your company, when balancing customer conversion rates and security measures in your products or services, which team typically has the final decision—the marketing team or the information security team? For example, who decides when two-factor authentication becomes mandatory for your customers?
Product & Marketing usually has the final say, prioritizing conversion.
The information security team usually has the final say, prioritizing security.
It’s a balanced decision, with input from both sides.
Other (please specify)
5.
When selecting two-factor authentication (2FA) methods for your company’s products or services, which types do you prefer to provide to your customers, considering the balance between usability, user experience, and security?
SMS-based 2FA
Email-based 2FA
Authenticator apps (e.g., Google Authenticator, Authy)
Hardware tokens (e.g., YubiKey)
Biometric authentication (e.g., fingerprint, face recognition)
Passkey authentication solves all problems
Other (please specify)
6.
What factors does your company consider when selecting a two-factor authentication (2FA) provider for your products or services offered to your customers?
Security level
Ease of use for users
Cost of implementation
Compatibility with existing systems
Regulatory requirements
User adoption rate
Other (please specify)
7.
How satisfied are you with the authentication methods currently provided to your customers in your company’s products or services?
Very Satisfied
Satisfied
Neutral
Dissatisfied
Very Dissatisfied
8.
How important is it that the authentication methods used by your customers in your company’s products or services are user-friendly?
Very Important
Important
Neutral
Unimportant
Very Unimportant
9.
Has your company considered implementing game-like graphical authentication methods in the authentication processes used by your customers within your products or services?
Yes
No
Not sure
10.
Would you be interested in learning more about our Graphical Security PIN (GSP) solution?
Yes (Please send us an email on info@foursec.io if you would like us to contact you with more information about our Graphical Security PIN (GSP) solution.)
No
Maybe