Elevator Speech
An elevator speech is a clear, brief message or “commercial” about you. It communicates who you are, what you’re looking for and how you can benefit a company or organization. It’s typically about 30 seconds, the time it takes people to ride from the top to the bottom of a building in an elevator. (The idea behind having an elevator speech is that you are prepared to share this information with anyone, at anytime, even in an elevator.) At a career fair, you can use your speech to introduce yourself to employers. It is important to have your speech memorized and practiced. Rehearse your 30 second elevator speech with a friend or in front of a mirror. The important thing is to practice it OUT LOUD. You want it to sound natural. Get comfortable with what you have to say so you can breeze through it when the time comes.
This elevator speech is:
•absolutely not longer than 30-60 seconds
•or - in words - approximately 80 to 90 words
•or - in sentences - 8 tot 10 sentences
A SAMPLE ELEVATOR SPEECH OUTLINE These 10 speech topics will help to write a carefully planned and prepared presentation that grabs attention and says a lot in a few words. This format suggestion helps you to avoid creating a sales pitch. Use each idea to write one short powerful sentence.
ABOUT YOU
1. Smile to your counterpart, and open with a statement or question that grabs attention: a hook that prompt your listener to ask questions.
2. Tell who you are: describe you and your skills or interests
3. Tell what you do and show enthusiasm.
WHAT DO YOU OFFER
4. Tell what problems have solved or contributions you have made.
5. Offer a vivid example.
6. Tell why you are interested in your listener.
WHAT ARE THE BENEFITS
7. Tell what makes you unique to others
8. What are the advantages of getting to know you
HOW DO YOU DO IT
9. Give a concrete example or tell a short story, show your uniqueness and provide illustrations on how you work.
CALL FOR ACTION
10. What is the most wanted response after your elevator speech? Do you want an interview or information about who to speak to after your elevator speech?
CHECKLIST FOR FINE TUNING
STEP 1: First write down all what comes up in your mind.
STEP 2: Then cut the jargon and details. Make strong short and powerful sentences. Eliminate unnecessary words.
STEP 3: Connect the phrases to each other. Your elevator address has to flow natural and smoothly. Don't rush.
STEP 4: Memorize key points and practice.