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Sub-Regional Insights Requested

As part of Explorers' Edge (EE)'s Business & Operational Plan and specific to its pending launch of an online travel agency (OTA), staff is seeking input from sub-regional tourism & hospitality stakeholders to assist us in developing innovative product to differentiate the region in the marketplace (domestic and international) and to attract more high yield visitors here.

Your input is invaluable in helping shape product development for your sub-region moving forward. Please complete the following quick survey to assist us in creating product innovation in the EE catchment.

Additionally, please indicate your interest in participating in upcoming in-person product development sessions in the New Year (2025) that will be facilitated by EE staff.

Please respond to all questions. If you do not want to answer or don't know, please put N/A to complete the survey.

Thank you for your time and insights.
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* 1. Which sub-region(s) do you operate in?

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* 2. Type of Business

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* 3. If you answered "Exprience Provider" or "Other" in the above question, please expand on your response.

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* 4. What are three products or experiences in your sub-region that are highly popular with visitors and can be packaged as an experience to attract high yield visitors?

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* 5. What products don't currently exist or could be improved in your sub-region to attract visitors?

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* 6. What are the main challenges facing the sub-region you operate in, in terms of being able to develop innovative tourism product?

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* 7. What are currently the most important things your target audiences/customers consider when booking with/purchasing from you? What are travellers looking for?

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* 8. Which market segments represent the best opportunity to grow tourism in your sub-region?

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* 9. Would you be interested in attending an upcoming Product Development Session in your area? If so, please indicate yes and then email Erin@explorersedge.ca to maintain anonymity. (EE will contact businesses directly as well.)

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* 10. Anything you'd like to add about tourism product innovation for your sub-region?

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