RISMedia and Pillar To Post Home Inspectors Survey

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* 1. What factors would enable a home inspector to become one of your trusted, ‘go-to’ service providers? (Please rank the following from 1 to 7, with one being the most important factor to 7 being the least important.)

	1	2	3	4	5	6	7
Price (has a low price)	Price (has a low price) 1	Price (has a low price) 2	Price (has a low price) 3	Price (has a low price) 4	Price (has a low price) 5	Price (has a low price) 6	Price (has a low price) 7
Customer service (answers phone, easy to book, shows up on time)	Customer service (answers phone, easy to book, shows up on time) 1	Customer service (answers phone, easy to book, shows up on time) 2	Customer service (answers phone, easy to book, shows up on time) 3	Customer service (answers phone, easy to book, shows up on time) 4	Customer service (answers phone, easy to book, shows up on time) 5	Customer service (answers phone, easy to book, shows up on time) 6	Customer service (answers phone, easy to book, shows up on time) 7
Quality inspection (thorough, detailed inspection)	Quality inspection (thorough, detailed inspection) 1	Quality inspection (thorough, detailed inspection) 2	Quality inspection (thorough, detailed inspection) 3	Quality inspection (thorough, detailed inspection) 4	Quality inspection (thorough, detailed inspection) 5	Quality inspection (thorough, detailed inspection) 6	Quality inspection (thorough, detailed inspection) 7
Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers)	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 1	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 2	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 3	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 4	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 5	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 6	Personality (a nice/likeable person - delivers results calmly/professionally to potential buyers) 7
Community involvement (inspector is a supporter of the community and real estate events)	Community involvement (inspector is a supporter of the community and real estate events) 1	Community involvement (inspector is a supporter of the community and real estate events) 2	Community involvement (inspector is a supporter of the community and real estate events) 3	Community involvement (inspector is a supporter of the community and real estate events) 4	Community involvement (inspector is a supporter of the community and real estate events) 5	Community involvement (inspector is a supporter of the community and real estate events) 6	Community involvement (inspector is a supporter of the community and real estate events) 7
Printing and delivering inspection report on-site (for faster closings and happier buyers)	Printing and delivering inspection report on-site (for faster closings and happier buyers) 1	Printing and delivering inspection report on-site (for faster closings and happier buyers) 2	Printing and delivering inspection report on-site (for faster closings and happier buyers) 3	Printing and delivering inspection report on-site (for faster closings and happier buyers) 4	Printing and delivering inspection report on-site (for faster closings and happier buyers) 5	Printing and delivering inspection report on-site (for faster closings and happier buyers) 6	Printing and delivering inspection report on-site (for faster closings and happier buyers) 7
Other	Other 1	Other 2	Other 3	Other 4	Other 5	Other 6	Other 7

Other (please specify)

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* 2. What is the best way for a prospective home inspector to meet you? (Please rank the following from 1 to 8, with one being the most preferred to 8 being the least preferred method.)

	1	2	3	4	5	6	7	8
Attend one of your open houses	Attend one of your open houses 1	Attend one of your open houses 2	Attend one of your open houses 3	Attend one of your open houses 4	Attend one of your open houses 5	Attend one of your open houses 6	Attend one of your open houses 7	Attend one of your open houses 8
Visit your real estate office	Visit your real estate office 1	Visit your real estate office 2	Visit your real estate office 3	Visit your real estate office 4	Visit your real estate office 5	Visit your real estate office 6	Visit your real estate office 7	Visit your real estate office 8
Deliver a CEP class or Lunch & Learn at your office	Deliver a CEP class or Lunch & Learn at your office 1	Deliver a CEP class or Lunch & Learn at your office 2	Deliver a CEP class or Lunch & Learn at your office 3	Deliver a CEP class or Lunch & Learn at your office 4	Deliver a CEP class or Lunch & Learn at your office 5	Deliver a CEP class or Lunch & Learn at your office 6	Deliver a CEP class or Lunch & Learn at your office 7	Deliver a CEP class or Lunch & Learn at your office 8
Attend local real estate industry events	Attend local real estate industry events 1	Attend local real estate industry events 2	Attend local real estate industry events 3	Attend local real estate industry events 4	Attend local real estate industry events 5	Attend local real estate industry events 6	Attend local real estate industry events 7	Attend local real estate industry events 8
Schedule a meeting (for lunch or coffee) by calling you on your mobile phone	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 1	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 2	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 3	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 4	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 5	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 6	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 7	Schedule a meeting (for lunch or coffee) by calling you on your mobile phone 8
Schedule a meeting (for lunch or coffee) by texting you on your mobile phone	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 1	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 2	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 3	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 4	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 5	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 6	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 7	Schedule a meeting (for lunch or coffee) by texting you on your mobile phone 8
Schedule a meeting (for lunch or coffee) by sending you emails	Schedule a meeting (for lunch or coffee) by sending you emails 1	Schedule a meeting (for lunch or coffee) by sending you emails 2	Schedule a meeting (for lunch or coffee) by sending you emails 3	Schedule a meeting (for lunch or coffee) by sending you emails 4	Schedule a meeting (for lunch or coffee) by sending you emails 5	Schedule a meeting (for lunch or coffee) by sending you emails 6	Schedule a meeting (for lunch or coffee) by sending you emails 7	Schedule a meeting (for lunch or coffee) by sending you emails 8
Other	Other 1	Other 2	Other 3	Other 4	Other 5	Other 6	Other 7	Other 8

Other (please specify)

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* 3. What is your preferred method for you or your clients to book a home inspection? (Please rank the following from 1 to 6, with one being the most preferred to 6 being the least preferred method.)

	1	2	3	4	5	6
Phone call	Phone call 1	Phone call 2	Phone call 3	Phone call 4	Phone call 5	Phone call 6
Text message	Text message 1	Text message 2	Text message 3	Text message 4	Text message 5	Text message 6
Email message	Email message 1	Email message 2	Email message 3	Email message 4	Email message 5	Email message 6
Customized booking app for your phone	Customized booking app for your phone 1	Customized booking app for your phone 2	Customized booking app for your phone 3	Customized booking app for your phone 4	Customized booking app for your phone 5	Customized booking app for your phone 6
Website request form	Website request form 1	Website request form 2	Website request form 3	Website request form 4	Website request form 5	Website request form 6
Other	Other 1	Other 2	Other 3	Other 4	Other 5	Other 6

Other (please specify)

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* 4. Why would you remove a home inspector from your referral list? (Please rank the following from 1 to 7, with one being the most important to 7 being the least important reason.)

	1	2	3	4	5	6	7
They are difficult to book (hard to reach)	They are difficult to book (hard to reach) 1	They are difficult to book (hard to reach) 2	They are difficult to book (hard to reach) 3	They are difficult to book (hard to reach) 4	They are difficult to book (hard to reach) 5	They are difficult to book (hard to reach) 6	They are difficult to book (hard to reach) 7
They are too busy (every time I call they aren’t available for 2 weeks)	They are too busy (every time I call they aren’t available for 2 weeks) 1	They are too busy (every time I call they aren’t available for 2 weeks) 2	They are too busy (every time I call they aren’t available for 2 weeks) 3	They are too busy (every time I call they aren’t available for 2 weeks) 4	They are too busy (every time I call they aren’t available for 2 weeks) 5	They are too busy (every time I call they aren’t available for 2 weeks) 6	They are too busy (every time I call they aren’t available for 2 weeks) 7
They scare away buyers (with alarmist reports)	They scare away buyers (with alarmist reports) 1	They scare away buyers (with alarmist reports) 2	They scare away buyers (with alarmist reports) 3	They scare away buyers (with alarmist reports) 4	They scare away buyers (with alarmist reports) 5	They scare away buyers (with alarmist reports) 6	They scare away buyers (with alarmist reports) 7
They take too long (their home inspection process takes too long)	They take too long (their home inspection process takes too long) 1	They take too long (their home inspection process takes too long) 2	They take too long (their home inspection process takes too long) 3	They take too long (their home inspection process takes too long) 4	They take too long (their home inspection process takes too long) 5	They take too long (their home inspection process takes too long) 6	They take too long (their home inspection process takes too long) 7
Too expensive (they are priced higher than other home inspectors)	Too expensive (they are priced higher than other home inspectors) 1	Too expensive (they are priced higher than other home inspectors) 2	Too expensive (they are priced higher than other home inspectors) 3	Too expensive (they are priced higher than other home inspectors) 4	Too expensive (they are priced higher than other home inspectors) 5	Too expensive (they are priced higher than other home inspectors) 6	Too expensive (they are priced higher than other home inspectors) 7
They deliver a poor home inspection (not professional, not detailed/thorough)	They deliver a poor home inspection (not professional, not detailed/thorough) 1	They deliver a poor home inspection (not professional, not detailed/thorough) 2	They deliver a poor home inspection (not professional, not detailed/thorough) 3	They deliver a poor home inspection (not professional, not detailed/thorough) 4	They deliver a poor home inspection (not professional, not detailed/thorough) 5	They deliver a poor home inspection (not professional, not detailed/thorough) 6	They deliver a poor home inspection (not professional, not detailed/thorough) 7
Other	Other 1	Other 2	Other 3	Other 4	Other 5	Other 6	Other 7

Other (please specify)

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* 5. What are your expectations of a professional home inspection? (Please choose one)

Expertise and clearly stated findings

Great value for money for my clients

Peace of mind for both my clients and myself

A relationship I can trust and rely upon

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* 6. Please share with us anything else that would help us better serve you and your clients. For example: what do you like or dislike about your current home inspector? What Continuing Education courses would you like us to offer? What one piece of advice would you give a home inspector to help them better serve your clients? What other services should we offer?

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* 7. Do you use QR codes to gain access to information?

Yes

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* 8. Do you open direct mailers that are delivered to your office?

Yes

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* 9. Do you open emails from an unknown source that relates to your industry?

Yes

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* 10. What would make you open an email from an unknown source that relates to your industry? (Check all that apply)

Offer or discount for your client

FREE something for your client

Introduction of a new Franchisee in your community

Useful information for your clients