Roadmap to Recovery Reopening Survey

Dear Industry Colleagues

Thank you for engaging with this Survey for the Hair and Beauty Industry. This survey should ONLY be taken by Owners/Managers in the hair and beauty industry. This survey should NOT be taken by industry professionals that are not business owners or management professionals.

This survey has been compiled to give a clear overview of the supports and concerns of the hair and beauty industry in the Republic of Ireland. The results will be used to compile a comprehensive report that is evidence based. The results will be used when seeking supports from government and the compiled report will be available to the industry to review.

This survey is fully anonymous. Therefore, we ask that you take the time to give a considered and honest answer to each question. Due to the complex nature of COVID-19, this survey is longer than normal. It should take no more the 20 minutes to complete, and is broken into multiple sections to give a comprehensive overview of your needs.

·         Business overview
·         Consumer Outlook
·         Consumer Pricing
·         Employees
·         Rents
·         Overheads and Suppliers
·         Funding and Supports
·         Reopening

We thank you for taking the time to complete the survey and we look forward to sharing the results in the coming weeks.

Kindest Regards
Team HABIC
This survey is based on the assumption that your business is closed for all services and treatments, in line with the Irish Government’s guidelines to close businesses classed as non-essential.
Business Outlook

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* 1. How would you describe the overall Business environment at present?

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* 2. How do you foresee Business Conditions evolving over the next 12 months as compared to business pre-lockdown?

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* 3. Do the current conditions threaten the viability of your business over the next 12 months?

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* 4. Do you expect your business to reopen and recover post Covid-19 lockdown?

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* 5. Do you expect your turnover to increase or decrease over the next 12 months?

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* 6. Do you expect net profits to increase or decrease over the next 12 months?

Consumer Outlook

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* 7. Outline what you expected consumer demand to be like for your services, once you reopen?

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* 8. Before lockdown, on average how many clients did each professional look after per day?

1 20+
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i We adjusted the number you entered based on the slider’s scale.

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* 9. On returning to work, average how many clients you estimate each professional will look after per day?

1 20+
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i We adjusted the number you entered based on the slider’s scale.

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* 10. What concerns do you foresee clients will have when returning to the salon for a service? (Rank in order of importance)

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* 11. Have your clients contacted you or your staff to carryout service during this period of closure?

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* 12. Have you carried out services for your clients during the period of closure?

Consumer Pricing

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* 13. Do you intend to increase your salon prices to reflect the additional cost of COVID-19 and the impact of social distance?

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* 14. If you intend to charge the client a PPE pack charge, How much will this cost?

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* 15. If you intend to increase your overall price, what percentage increase approx will you charge the consumer?

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* 16. Will you take a mandatory booking deposit on all appointments?

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* 17. What percentage of a deposit do you intend to take on appointments?

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* 18. Will you charge an additional fee for priority booking?

Employees

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* 19. Have you availed of the Wage Subsidy Scheme?

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* 20. Have you placed staff on “Lay off / Furlough” to avail of the Pandemic Unemployment Payment?

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* 21. How many employees have you laid off?

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* 22. On Returning to trading activity, do you expect to employ more or fewer people then before the lockdown?

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* 23. On the return to work, how many of the laid off employees do you expect to offer work to?

I estimate that I will be able to offer work to:

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* 24. Please describe if you expect there will be a change in the number of hours worked by employees rehired?

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* 25. On returning to work, do you expect to increase, reduce, or leave wage rates the same?

Rent

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* 26. If you are renting are you still being charged rent for the period of business closure?

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* 27. If you are renting are you still paying your rent?

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* 28. Please outline your average monthly rent?

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* 29. If renting, is your landlord putting pressure on you for payment?

Overheads and Suppliers

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* 30. What percentage of your overhead bills are you still being charged for while your doors are closed?

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* 31. Do you foresee that your business will be in debt due to COVID-19?

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* 32. Please outline the estimated level of debt you will owe to creditors (suppliers/overheads/rents/loans, etc.) when you reopen your business.

Funding / Supports

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* 33. Have you availed of a loan outlined by the Government in order to support you through COVID-19?  if yes please identify in the comment section how easy it was to gain a loan?

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* 34. Have you availed of the Business continuity voucher from your local LEO?

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* 35. Have you availed of the Trading Online Voucher from LEO?

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* 36. Have you availed of Mentoring Supports from LEO?

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* 37. Have you availed of Training Supports from Image Skillnet?

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* 38. Will you apply for the Business Restart Grant of €2,000 -€10,000 based on Rates paid in 2019?

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* 39. Do you feel the current supports offered by the Irish Government will enable your business to resume trading?

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* 40. Do you feel that the government need to support SME’s with additional cash flow to restart the business?

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* 41. What financial supports will be essential to your business survival once reopened?

Rank in order of importance

Reopening

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* 42. What clarity do you require in regard to reopening your business?

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* 43. Please outline (in your own words) your key concerns in regard to reopening your business and the supports you require?

Please only answers the following question for the service you are directly involved in.

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* 44. Hairdressing and Barbers

Please identify the Phase you believe Hairdressing and Barbering services should resume.

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* 45. Beauticians

Please identify the Phase you believe Beauty services should resume.

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* 46. Nail Technicians

Please identify the Phase you believe Nail services should resume.

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* 47. Make-up Artists  

Please identify the Phase you believe Make up services should resume.

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