BOFINET BRAND PERCEPTION SURVEY

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* 1. How familiar are you with Botswana Fibre Networks (BoFiNet)

Not familiar at all

Heard of it, but not knowledgeable

Somewhat familiar

Very familiar

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* 2. What words come to mind when you think of BoFiNet?

Reliable

Fast

Efficient

Connectivity

Innovation

Trustworthy

Other (please specify)

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* 3. What products or services do you associate with BoFiNet?

Fibre optic networks

Internet

Video on Demand services

Telecommunications solutions

Colocation

Fibre-To-The-Home

Other (please specify)

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* 4. Have you ever purchased a product /service from BoFiNet?

Yes

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* 5. If YES please describe your experience.

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* 6. How likely are you to recommend BoFiNet to others?

Very likely

Likely

Neutral

Unlikely

Very unlikely

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* 7. On a scale of 1-10, how would you rate BoFiNet in terms of quality?

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* 8. How effective do you find BoFiNet’s advertising and marketing efforts?

Effective

Somewhat effective

Neutral

Somewhat ineffective

Ineffective

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* 9. Do you feel BoFiNet communicates transparently with its customers?

Yes, very transparent

Yes, somewhat transparent

Neutral

No, somewhat opaque

No, very opaque

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* 10. How likely are you to continue supporting BoFiNet in the future?

Very Likely

Likely

Neutral

Unlikely

Very unlikely

BOFINET BRAND PERCEPTION SURVEY

Question Title

* 1. How familiar are you with Botswana Fibre Networks (BoFiNet)

Question Title

* 2. What words come to mind when you think of BoFiNet?

Question Title

* 3. What products or services do you associate with BoFiNet?

Question Title

* 4. Have you ever purchased a product /service from BoFiNet?

Question Title

* 5. If YES please describe your experience.

Question Title

* 6. How likely are you to recommend BoFiNet to others?

Question Title

* 7. On a scale of 1-10, how would you rate BoFiNet in terms of quality?

Question Title

* 8. How effective do you find BoFiNet’s advertising and marketing efforts?

Question Title

* 9. Do you feel BoFiNet communicates transparently with its customers?

Question Title

* 10. How likely are you to continue supporting BoFiNet in the future?

Question Title

* 11. Would you like to share any additional comments/feedback about BoFiNet?