Accessing free information online (e.g., articles, webinars, white papers, sample tools)
|
|
|
|
|
|
Downloading sample tools and forms as part of a paid online library or service
|
|
|
|
|
|
Subscribing to a monthly newsletter
|
|
|
|
|
|
Purchasing a print book with downloadable materials
|
|
|
|
|
|
Purchasing an ebook
|
|
|
|
|
|
Obtaining low-cost reports on emerging industry trends, pain points, and best practices
|
|
|
|
|
|
Purchasing or borrowing an educational video (30 minutes–1 hour)
|
|
|
|
|
|
Paying for online access to brief instructional videos (3–10 minutes)
|
|
|
|
|
|
Taking an online learning course
|
|
|
|
|
|
Obtaining information from a national or local industry association
|
|
|
|
|
|
Listening to a paid audioconference/webinar
|
|
|
|
|
|
Attending a conference/live event
|
|
|
|
|
|
Purchasing membership access to a website
|
|
|
|
|
|