Holiday Season 2024 Lancaster City Retail Survey

Please take this three minute survey to help improve merchant programming during the holidays.
1.Which retail events did you particapate in during this holiday season? Check all that apply(Required.)
2.How would you rate your overall experience with holiday retail events in the City in 2024?(Required.)
Poor
Fair
Good
Excellent
3.Do you think the holiday retail events were effectively promoted?(Required.)
Not Effective
Neutral
Somewhat Effective
Very Effective
4.Did you see an increase in foot traffic during the holiday retail events?(Required.)
5.Did you experience an increase in retail sales during Black Friday/Mayor's Tree Lighting?(Required.)
6.Did you experience an increase in retail sales during Small Business Saturday?(Required.)
7.Did you experience an increase in retail sales during Cyber Monday?(Required.)
8.Did you experience an increase in retail sales during December First Friday?(Required.)
9.Did you experience an increase in retail sales during Lancaster Shops Late?(Required.)
10.Were there any challenges that your business faced during the holiday events that you would like to have addresses in future programming?
11.Did you participate in any collaborative marketing efforts with neighboring businesses during the holiday season? If yes, please describe.
12.What suggestions do you have for improving or expanding City holiday retail events in the future?