Consumer Survey Home Builders Association of the Fox Cities (HBAFC) appreciates your willingness to complete the following survey. It should take you no more than 5 minutes. Include your contact information below to be registered to win a $200 VISA gift card and four tickets to the Fox Cities Parade of Homes, Oct. 3-4 & 8-11, 2020. Question Title * 1. Have you attended the Fox Cities Parade of Homes? Yes No Question Title * 2. When was the most recent Fox Cities Parade of Homes you attended? 2020 Winter Parade of Homes (February) 2019 Fall Parade of Homes (October) 2019 Winter Parade of Homes (February) 2018 Summer Parade of Homes (August) More than 2 years ago 5 or more years ago I go to every Parade of Homes event I have never attended (please indicate why below) Question Title * 3. Do you utilize the Fox Cities Parade of Homes website - foxcitiesparadeofhomes.com - to learn about the homes in the event? Yes No Question Title * 4. Do you utilize the Fox Cities Parade of Homes mobile app to create your customized route with turn-by-turn directions? Yes No Question Title * 5. Do you utilize the Fox Cities Parade of Homes guidebook to: (Check all that apply.) Learn about the homes in the event Plan your route via the overview map in the center of the book Look at advertisements Look for members via the membership directory in the back of the book Find area subdivisions Question Title * 6. How did you hear about the Fox Cities Parade of Homes? (Check all that apply.) TV Radio Newspaper Social media Word-of-mouth HBA Fox Cities member Print magazine HBA Fox Cities website Other (please specify) Question Title * 7. What are your TOP THREE reasons for attending the Fox Cities Parade of Homes? Find a builder to construct my home Find a builder to remodel my home Find subcontractors for specific projects (plumbing, flooring, cabinetry, countertops) Find floor plan ideas for my new/remodeled home Exterior design ideas Interior design ideas Entertainment/fun Other (please specify) Question Title * 8. When considering attending the Fox Cities Parade of Homes, what factors, if any, influence your decision to attend? (Check all that apply.) Dates of the event and availability Number of homes in the event Location of homes in the event Ticket price If there is a coupon I always go to the Fox Cities Parade of Homes Other (please specify) Question Title * 9. What is the PRIMARY factor that influences your decision to attend the Fox Cities Parade of Homes? Dates of the event and availability Number of homes in the event Location of homes in the event Ticket price If there is a coupon I will attend the Parade of Home regardless of all factors Other (please specify) Question Title * 10. Have you explored any of the properties featured in the online-only Virtual Tour of Homes event on foxcitiesparadeofhomes.com? Yes No, but I plan on it I didn't know about this event No, I'm not interested in this event Other (please specify) Question Title * 11. Which 2 local broadcast stations do you watch the most? WBAY Channel 2 (ABC) WFRV Channel 5 (CBS) WLUK Channel 11 (FOX) WGBA channel 26 (NBC) WCWF - Channel 14 (CW) Spectrum News 1 I do not watch TV Other (please specify) Question Title * 12. Please select your cable/dish television provider: Spectrum AT&T U-Verse DISH DirecTV I do not have cable/satellite Other (please specify) Question Title * 13. Which 3-5 radio stations do you listen to most often? WHID (88.1 FM) WPNE (89.3 FM) WORQ (90.1 FM) WYDR (94.3 FM) WZOR (94.7 FM) WKSZ (95.9 FM) WWWX (96.9 FM) WNCY (100.3 FM) WIXX (101.1 FM) WOGB (103.1 FM) WBJZ (104.7 FM) WAPL (105.7 FM) WTMJ (620 AM) WHBY (1150 AM) WTAQ (1360 AM) WDUZ (1400 AM) WNFL (1440 AM) WGBW (1590 AM) Other (please specify) Question Title * 14. Do you subscribe to any local newspaper(s)? (Check all that apply.) The Post-Crescent The Oshkosh Northwestern Times Villager Winneconne News Bargain Bulletin The Press Gazette Waupaca County Post Neenah News Record Herald Times Reporter I do not subscribe to any newspaper Other Question Title * 15. Which, if any, local magazines do you read? (Check all that apply.) Fox Cities Magazine Women Magazine Insight Magazine I do not read any of these magazines Other (please specify) Question Title * 16. Which, if any, of these social media sites do you use frequently? (Check all that apply.) Facebook Twitter Instagram Pinterest LinkedIn Houzz I do not use any social media Other (please specify) Question Title * 17. How would you prefer to hear about the Fox Cities Parade of Homes? (Check all that apply.) TV advertising Radio advertising Magazine advertising Newspaper Direct mail Social media Direct email Word-of-mouth Other (please specify) Question Title * 18. Overall, how would you rate the Fox Cities Parade of Homes events? 5 (great) 4 3 2 1 (poor) please select one please select one 5 (great) please select one 4 please select one 3 please select one 2 please select one 1 (poor) Question Title * 19. Please indicate your age range: 18-24 25-34 35-44 45-54 55-64 65+ Question Title * 20. If you would like to be contacted via email regarding the Fox Cities Parade of Homes, enter your email address below. (You will only be contacted regrading the Parade of Homes. We will never sell/give out your email address.) Question Title * 21. If you would like to be entered into a drawing for a chance to win $200 VISA gift card and four tickets to the Fox Cities Parade of Homes, Oct. 3-4 & 8-11, 2020, complete the information below. (This information will only be used to inform you if you've won. We will never sell/give out your contact information.) Name City/Town State ZIP Email Address Phone Number Copyright 2020 Home Builders Association of the Fox Cities Done