Reader Survey 2024

About you

Thanks for taking part in our reader survey. We'll start with a few questions about you. Please note that the information submitted to this survey will be treated as confidential and will never be passed on to third parties.

Question Title

* 1. Position/role

CEO/Managing Director

Director - other

Employee - other

Self-employed

Other (please specify)

Question Title

* 2. Which of these options best describes you/your organisation? Please select one option only.

Finfish farmer

Shellfish farmer

Seaweed/algae farmer

Service/product provider to aquaculture

Not-for-profit/charity

Government/regulatory body

Funder/investor

Academic/researcher

Other (please specify)

Question Title

* 3. If you selected Service/Industry Provider in Q5, which of the following best decribes your business? Please select any and all that apply.

Feed/nutrition

Fish/animal health

Breeding and genetics

Cages, nets, pens and/or moorings

Boat builder/operator

Processor/processing machinery

RAS/land-based systems

IT/communications

Transport/logistics

Consultancy

Other (please specify)

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* 4. In which country or region are you normally based?

Scotland

Rest of UK

Republic of Ireland

Norway

Nordics - other (Denmark, Sweden, Finland, Faroes, Iceland)

Europe - other

North America

South and central America

Asia and Australasia

Africa

Question Title

* 5. How do you prefer to access news about the aquaculture sector? Please rank each source, with 1=least useful, 5=most useful.

	1	2	3	4	5
Print magazines	Print magazines 1	Print magazines 2	Print magazines 3	Print magazines 4	Print magazines 5
Websites	Websites 1	Websites 2	Websites 3	Websites 4	Websites 5
Newspapers	Newspapers 1	Newspapers 2	Newspapers 3	Newspapers 4	Newspapers 5
Digital magazines (PDF)	Digital magazines (PDF) 1	Digital magazines (PDF) 2	Digital magazines (PDF) 3	Digital magazines (PDF) 4	Digital magazines (PDF) 5
X/Twitter	X/Twitter 1	X/Twitter 2	X/Twitter 3	X/Twitter 4	X/Twitter 5
Facebook	Facebook 1	Facebook 2	Facebook 3	Facebook 4	Facebook 5
LinkedIn	LinkedIn 1	LinkedIn 2	LinkedIn 3	LinkedIn 4	LinkedIn 5
Direct email/newsletter	Direct email/newsletter 1	Direct email/newsletter 2	Direct email/newsletter 3	Direct email/newsletter 4	Direct email/newsletter 5
Other	Other 1	Other 2	Other 3	Other 4	Other 5

Other (please specify)

Question Title

* 6. Which of the sources below do you find particularly useful for aquaculture news and industry insights? Please rank them, with 1=least useful and 5=most useful.

	1	2	3	4	5
International Aquafeed	International Aquafeed 1	International Aquafeed 2	International Aquafeed 3	International Aquafeed 4	International Aquafeed 5
Fish Farmer	Fish Farmer 1	Fish Farmer 2	Fish Farmer 3	Fish Farmer 4	Fish Farmer 5
Seafood Source	Seafood Source 1	Seafood Source 2	Seafood Source 3	Seafood Source 4	Seafood Source 5
Norwegian language publication(s)	Norwegian language publication(s) 1	Norwegian language publication(s) 2	Norwegian language publication(s) 3	Norwegian language publication(s) 4	Norwegian language publication(s) 5
Fish Farming Expert	Fish Farming Expert 1	Fish Farming Expert 2	Fish Farming Expert 3	Fish Farming Expert 4	Fish Farming Expert 5
Intrafish	Intrafish 1	Intrafish 2	Intrafish 3	Intrafish 4	Intrafish 5
Undercurrent News	Undercurrent News 1	Undercurrent News 2	Undercurrent News 3	Undercurrent News 4	Undercurrent News 5
Salmon Business	Salmon Business 1	Salmon Business 2	Salmon Business 3	Salmon Business 4	Salmon Business 5
The Fish Site	The Fish Site 1	The Fish Site 2	The Fish Site 3	The Fish Site 4	The Fish Site 5
Hatchery International	Hatchery International 1	Hatchery International 2	Hatchery International 3	Hatchery International 4	Hatchery International 5

Other (please specify)

Question Title

* 7. How much of the Fish Farmer print magazine do you typically read, in a typical month?

All or nearly all of it

More than half of it

Less than half, but more than two articles

One or two articles

None - I get the magazine but don't read it

None - I don't get the print magazine

Question Title

* 8. How much of the Fish Farmer digital magazine (PDF format) do you read, in a typical month?

All or nearly all of it

More than half of it

Less than half, but more than two articles

One or two articles

None - I get a link to the digital edition but don't read it

None - I don't see the digital edition

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* 9. How often do you visit the Fish Farmer website?

Every day

A few times a week

About once a week

A few times a month

Once a month

Less than once a month

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* 10. How useful do you find the following content in Fish Farmer? Please rank these topics/sections.

	Not at all useful	Not very useful	Quite useful	Very useful
UK news	UK news Not at all useful	UK news Not very useful	UK news Quite useful	UK news Very useful
European news	European news Not at all useful	European news Not very useful	European news Quite useful	European news Very useful
World news	World news Not at all useful	World news Not very useful	World news Quite useful	World news Very useful
Opinion articles	Opinion articles Not at all useful	Opinion articles Not very useful	Opinion articles Quite useful	Opinion articles Very useful
New products/services	New products/services Not at all useful	New products/services Not very useful	New products/services Quite useful	New products/services Very useful
Academic/scientific research	Academic/scientific research Not at all useful	Academic/scientific research Not very useful	Academic/scientific research Quite useful	Academic/scientific research Very useful
Business profiles	Business profiles Not at all useful	Business profiles Not very useful	Business profiles Quite useful	Business profiles Very useful
Articles about industry issues	Articles about industry issues Not at all useful	Articles about industry issues Not very useful	Articles about industry issues Quite useful	Articles about industry issues Very useful

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* 11. What would you like to see more of in Fish Farmer?

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* 12. What would you like to see less of in Fish Farmer?

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* 13. To what extent would you agree with the following?

	Disagree strongly	Disagree	Neither agree nor disagree	Agree	Agree strongly
The Fish Farmer website is easy to use	The Fish Farmer website is easy to use Disagree strongly	The Fish Farmer website is easy to use Disagree	The Fish Farmer website is easy to use Neither agree nor disagree	The Fish Farmer website is easy to use Agree	The Fish Farmer website is easy to use Agree strongly
I can usually find something useful/interesting in Fish Farmer	I can usually find something useful/interesting in Fish Farmer Disagree strongly	I can usually find something useful/interesting in Fish Farmer Disagree	I can usually find something useful/interesting in Fish Farmer Neither agree nor disagree	I can usually find something useful/interesting in Fish Farmer Agree	I can usually find something useful/interesting in Fish Farmer Agree strongly
Fish Farmer's social media posts are useful/interesting	Fish Farmer's social media posts are useful/interesting Disagree strongly	Fish Farmer's social media posts are useful/interesting Disagree	Fish Farmer's social media posts are useful/interesting Neither agree nor disagree	Fish Farmer's social media posts are useful/interesting Agree	Fish Farmer's social media posts are useful/interesting Agree strongly
Fish Farmer's print magazine is easy to read	Fish Farmer's print magazine is easy to read Disagree strongly	Fish Farmer's print magazine is easy to read Disagree	Fish Farmer's print magazine is easy to read Neither agree nor disagree	Fish Farmer's print magazine is easy to read Agree	Fish Farmer's print magazine is easy to read Agree strongly
Fish Farmer's digital magazine is easy to read	Fish Farmer's digital magazine is easy to read Disagree strongly	Fish Farmer's digital magazine is easy to read Disagree	Fish Farmer's digital magazine is easy to read Neither agree nor disagree	Fish Farmer's digital magazine is easy to read Agree	Fish Farmer's digital magazine is easy to read Agree strongly
Fish Farmer magazine is attractively designed	Fish Farmer magazine is attractively designed Disagree strongly	Fish Farmer magazine is attractively designed Disagree	Fish Farmer magazine is attractively designed Neither agree nor disagree	Fish Farmer magazine is attractively designed Agree	Fish Farmer magazine is attractively designed Agree strongly
Fish Farmer is a trusted source of industry information	Fish Farmer is a trusted source of industry information Disagree strongly	Fish Farmer is a trusted source of industry information Disagree	Fish Farmer is a trusted source of industry information Neither agree nor disagree	Fish Farmer is a trusted source of industry information Agree	Fish Farmer is a trusted source of industry information Agree strongly
Fish Farmer helps me keep up with what my peers, competitors and customers are doing	Fish Farmer helps me keep up with what my peers, competitors and customers are doing Disagree strongly	Fish Farmer helps me keep up with what my peers, competitors and customers are doing Disagree	Fish Farmer helps me keep up with what my peers, competitors and customers are doing Neither agree nor disagree	Fish Farmer helps me keep up with what my peers, competitors and customers are doing Agree	Fish Farmer helps me keep up with what my peers, competitors and customers are doing Agree strongly

Question Title

* 14. Which of the following event formats are potentially of interest to you? Please use the 'other' response box if there is another format you would find of interest.

	Not interested	Quite interested	Very interested
Webinars on industry topics	Webinars on industry topics Not interested	Webinars on industry topics Quite interested	Webinars on industry topics Very interested
Panel discussions - at industry events, trade shows etc	Panel discussions - at industry events, trade shows etc Not interested	Panel discussions - at industry events, trade shows etc Quite interested	Panel discussions - at industry events, trade shows etc Very interested
Panel discussions - as standalone events	Panel discussions - as standalone events Not interested	Panel discussions - as standalone events Quite interested	Panel discussions - as standalone events Very interested
Networking - breakfast events	Networking - breakfast events Not interested	Networking - breakfast events Quite interested	Networking - breakfast events Very interested
Networking - evening drinks or lunchtime events	Networking - evening drinks or lunchtime events Not interested	Networking - evening drinks or lunchtime events Quite interested	Networking - evening drinks or lunchtime events Very interested
Networking - dinner events	Networking - dinner events Not interested	Networking - dinner events Quite interested	Networking - dinner events Very interested
Social events eg whisky tasting	Social events eg whisky tasting Not interested	Social events eg whisky tasting Quite interested	Social events eg whisky tasting Very interested
Industry awards events	Industry awards events Not interested	Industry awards events Quite interested	Industry awards events Very interested

Other (please specify)

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* 15. Would you be interested in special reports or white papers on aquaculture-related topics? Please use the comment box if there are any particular topics you would like to see covered.

No - not interested

Quite interested

Very interested

No - not interested

Quite interested

Very interested

Topics you'd like to see covered in a special report or white paper

Reader Survey 2024

About you

Question Title

* 1. Position/role

Question Title

* 2. Which of these options best describes you/your organisation? Please select one option only.

Question Title

* 3. If you selected Service/Industry Provider in Q5, which of the following best decribes your business? Please select any and all that apply.

Question Title

* 4. In which country or region are you normally based?

Question Title

* 5. How do you prefer to access news about the aquaculture sector? Please rank each source, with 1=least useful, 5=most useful.

Question Title

* 6. Which of the sources below do you find particularly useful for aquaculture news and industry insights? Please rank them, with 1=least useful and 5=most useful.

Question Title

* 7. How much of the Fish Farmer print magazine do you typically read, in a typical month?

Question Title

* 8. How much of the Fish Farmer digital magazine (PDF format) do you read, in a typical month?

Question Title

* 9. How often do you visit the Fish Farmer website?

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* 10. How useful do you find the following content in Fish Farmer? Please rank these topics/sections.

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* 11. What would you like to see more of in Fish Farmer?

Question Title

* 12. What would you like to see less of in Fish Farmer?

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* 13. To what extent would you agree with the following?

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* 14. Which of the following event formats are potentially of interest to you? Please use the 'other' response box if there is another format you would find of interest.

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* 15. Would you be interested in special reports or white papers on aquaculture-related topics? Please use the comment box if there are any particular topics you would like to see covered.

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* 16. Do you have any other comment for the Fish Farmer team?