Skip to content
Customer data management: Are you crawling, walking or running?
1 / 6
17%
*
1.
Which of the following best describes your role?
(Required.)
Executive or associate
Manager
Head of department
Senior vice president or vice president
C suite
Other (please specify)
*
2.
What is your function?
(Required.)
Customer experience
Marketing
Executive team
Finance
IT
Operations
Customer service
Contact centre
CRM
Other (please specify)
*
3.
What areas are you responsible for? (select the top 3 areas)
(Required.)
Customer experience strategy
Customer insight
Customer service
Corporate strategy
Training/development
Digital transformation
Data and analytics
Design/UX
Offline marketing
Operations
IT and technology
Digital marketing
Market research
Contact centre
Other (please specify)
*
4.
Which industries do you operate in?
(Required.)
Financial services
IT and software
Retail and luxury goods
Government/public sector
Consultancy
Healthcare
Manufacturing
Consumer goods
Telecoms
Utilities
Education
Media/entertainment
Travel/hospitality
Other (please specify)
*
5.
Which region(s) are you responsible for?
(Required.)
Europe
North America
Middle East
Asia Pacific (APAC)
Global
Other (please specify)
