Brand Health Check Qualification Survey Please fill in this form to see if you qualify for a Brand Health Check Strategy Session with BrandTwist. If you qualify, we'll conduct a 45 minute one-on-one phone session to review your current brand. You'll receive actionable tools and explore ways for building a stronger brand to grow your business. Thank you. Question Title * 1. What is the your name, telephone and email? (Note time zone if it is different from EST). Question Title * 2. What is your business name and website address? Question Title * 3. What types of client's do you serve and what is the unique promise you offer to your clients? Question Title * 4. How did you hear about Julie and BrandTwist? Is there anyone we can thank directly for referring you? Question Title * 5. What types of programs have you invested in to build your business? Ex. marketing classes, sales seminars, conferences? How was your experience? Were you generally satisfied? If not, why not? Question Title * 6. Can you give your elevator pitch in 1 minute or less in a way that is easy to understand and clear on how you are better/different from your competitors? Please select one answer below. Yes Kinda No Please explain your answer Question Title * 7. Do you have a clear idea of your most profitable target audience segment and what motivates them/keeps them up at night? Yes Kinda No Please explain your answer Question Title * 8. Great brands help consumers FEEL something (not just get stuff DONE). Does your brand have a well-articulated and distinctive emotional promise - beyond a generic promise like confidence/quality/peace of mind? Yes Kinda No Please explain your answer Question Title * 9. Does your Brand stand out in the market –is your logo/website different from your competitors or are you using similar messages/colors/images? Yes Kinda No Please explain your answer Question Title * 10. Do you look at successful brands outside your category and TWIST for new ideas – or are you only focused on what your competition is doing? Yes Kinda No List one brand outside of your category that you admire and why: Question Title * 11. What is motivating you right now to invest the time to talk to Julie about your brand? Why would you like to be considered for a Brand Health Check? Question Title * 12. How ready are you right now to take action to improve your brand to grow your business? Not ready Somewhat ready Pretty ready Very ready Extremely ready Not ready Somewhat ready Pretty ready Very ready Extremely ready Done