LW 24-425 Multi-Phase Vehicle Evaluation Online/In-Person Question Title * 1. This survey is being conducted by Adler Weiner Research in order to determine your eligibility for a focus group or interview about which you have been contacted. At no point are your individual answers ever sold or shared with our clients (aggregate data or anonymized summaries of the overall survey information may possibly be shared with our clients, however). This survey serves solely as a means for screening. Once the project has been completed this data will be deleted. For more information please see:Right to Opt-Out InfoFinancial Incentive InfoAdler Weiner Privacy Policy I consent to Adler Weiner Research collecting, storing and processing my personal information for the purpose of determining my eligibility for this market research focus group or interview. I understand and consent to the following: That should I be eligible for participation in this market research focus group or interview, my contact information (phone, email, and home address) may be shared with the client for purposes related only to this particular project and are not limited to: screening calls to further determine eligibility, sending of "homework" or pre-session assignments via email, allowing access to an online platform via email, or for in-home interviews conducted at your residence. Question Title * 2. CONTACT INFO Please provide the following: Name * Address * Apt # if applicable City/Town * State/Province * ZIP/Postal Code * Email Address * Phone Number * Question Title * 3. Please list the Year, Make, and Model for all vehicles currently in your household. 1. 2. 3. 4. Question Title * 4. Which of these is the vehicle you drive most often? Year Make Model Question Title * 5. Is the above vehicle your primary vehicle, and are you the principal driver of this vehicle? In other words, is this the vehicle that you drive most often, and at least 50% of the time? Yes No Question Title * 6. Did you buy/lease your current vehicle new or used? Bought New Leased New Bought Used Leased Used Question Title * 7. What powertrain is your current vehicle? ICE / Gas Battery Electric Vehicle (all electric; no gas) Plug in Hybrid (Gas & electric; can be plugged in to charge) Hybrid (gas & electric) Diesel Question Title * 8. What industries and companies do your immediate family work for? Advertising or Public Relations Newspaper, Magazine, Radio or Television Media Market Research Internet Publishing Any aspect of the Automotive Industry: Manufacturer, Dealer or Supplier Retired None of the above Question Title * 9. Please provide your employment information. If not currently employed please indicate your previous employment details: Job Title Company Industry Question Title * 10. How soon do you plan to purchase or lease a new vehicle for you to drive? Within the next twelve months 12 months to 2 years 2 to 3 years 3 to 4 years 4 to 5 Years More than 5 years I have no plans to purchase or lease a new vehicle in the future Question Title * 11. For your next new vehicle, are you more likely to purchase/lease a mainstream brand (e.g. Ford, Toyota, Chevrolet), or a Premium/Luxury brand (e.g., Mercedes, Lexus, Cadillac)? Mainstream brand (e.g., Ford, Chevrolet, Buick, Toyota, Honda, Hyundai, VW) Premium or Luxury brand (e.g., BMW, Audi, Mercedes-Benz, Lexus, Land Rover, Acura, Tesla, Genesis, Alfa Romeo, Volvo) Open to both Mainstream and Premium/Luxury brands Question Title * 12. On a scale of 1-5 with 1 meaning ‘Never heard of’ and 5 is ‘Know a lot about’, please indicate how familiar you are with the following brands and their products? 5 - Know a lot about 4 - Know a bit about 3 - Have read of seen something about 2 - Know the name but few details 1 - Never heard of Audi Audi 5 - Know a lot about Audi 4 - Know a bit about Audi 3 - Have read of seen something about Audi 2 - Know the name but few details Audi 1 - Never heard of Genesis Genesis 5 - Know a lot about Genesis 4 - Know a bit about Genesis 3 - Have read of seen something about Genesis 2 - Know the name but few details Genesis 1 - Never heard of BMW BMW 5 - Know a lot about BMW 4 - Know a bit about BMW 3 - Have read of seen something about BMW 2 - Know the name but few details BMW 1 - Never heard of Land Rover Land Rover 5 - Know a lot about Land Rover 4 - Know a bit about Land Rover 3 - Have read of seen something about Land Rover 2 - Know the name but few details Land Rover 1 - Never heard of Alfa Romeo Alfa Romeo 5 - Know a lot about Alfa Romeo 4 - Know a bit about Alfa Romeo 3 - Have read of seen something about Alfa Romeo 2 - Know the name but few details Alfa Romeo 1 - Never heard of Mercedes Benz Mercedes Benz 5 - Know a lot about Mercedes Benz 4 - Know a bit about Mercedes Benz 3 - Have read of seen something about Mercedes Benz 2 - Know the name but few details Mercedes Benz 1 - Never heard of Tesla Tesla 5 - Know a lot about Tesla 4 - Know a bit about Tesla 3 - Have read of seen something about Tesla 2 - Know the name but few details Tesla 1 - Never heard of Volvo Volvo 5 - Know a lot about Volvo 4 - Know a bit about Volvo 3 - Have read of seen something about Volvo 2 - Know the name but few details Volvo 1 - Never heard of Question Title * 13. When thinking about your next new vehicle, please tell me how likely you would be to consider purchasing or leasing a vehicle made by the following Manufacturers: Definitely would consider Probably would consider Might consider Probably would NOT consider Definitley would NOT consider Audi Audi Definitely would consider Audi Probably would consider Audi Might consider Audi Probably would NOT consider Audi Definitley would NOT consider Genesis Genesis Definitely would consider Genesis Probably would consider Genesis Might consider Genesis Probably would NOT consider Genesis Definitley would NOT consider BMW BMW Definitely would consider BMW Probably would consider BMW Might consider BMW Probably would NOT consider BMW Definitley would NOT consider Land Rover Land Rover Definitely would consider Land Rover Probably would consider Land Rover Might consider Land Rover Probably would NOT consider Land Rover Definitley would NOT consider Alfa Romeo Alfa Romeo Definitely would consider Alfa Romeo Probably would consider Alfa Romeo Might consider Alfa Romeo Probably would NOT consider Alfa Romeo Definitley would NOT consider Mercedes Benz Mercedes Benz Definitely would consider Mercedes Benz Probably would consider Mercedes Benz Might consider Mercedes Benz Probably would NOT consider Mercedes Benz Definitley would NOT consider Tesla Tesla Definitely would consider Tesla Probably would consider Tesla Might consider Tesla Probably would NOT consider Tesla Definitley would NOT consider Volvo Volvo Definitely would consider Volvo Probably would consider Volvo Might consider Volvo Probably would NOT consider Volvo Definitley would NOT consider Question Title * 14. On an agreement scale of 1-5 with 1 meaning ‘Strongly Disagree’ and 5 meaning ‘Strongly Agree’, please indicate how much you agree with each statement. Strongly agree Somewhat agree Neither agree nor disagree Somewhat disagree Strongly disagree I’m usually the first of my friends to try new brands or products I’m usually the first of my friends to try new brands or products Strongly agree I’m usually the first of my friends to try new brands or products Somewhat agree I’m usually the first of my friends to try new brands or products Neither agree nor disagree I’m usually the first of my friends to try new brands or products Somewhat disagree I’m usually the first of my friends to try new brands or products Strongly disagree I like my vehicle to stand out in a crowd I like my vehicle to stand out in a crowd Strongly agree I like my vehicle to stand out in a crowd Somewhat agree I like my vehicle to stand out in a crowd Neither agree nor disagree I like my vehicle to stand out in a crowd Somewhat disagree I like my vehicle to stand out in a crowd Strongly disagree I prefer to wait to purchase a vehicle until it has been proven I prefer to wait to purchase a vehicle until it has been proven Strongly agree I prefer to wait to purchase a vehicle until it has been proven Somewhat agree I prefer to wait to purchase a vehicle until it has been proven Neither agree nor disagree I prefer to wait to purchase a vehicle until it has been proven Somewhat disagree I prefer to wait to purchase a vehicle until it has been proven Strongly disagree Question Title * 15. How likely would you be to consider each of the following powertrains in your next NEW vehicle purchase or lease? Definitely would consider Probably would consider Might consider Probably would NOT consider Definitley would NOT consider Traditional Gas Traditional Gas Definitely would consider Traditional Gas Probably would consider Traditional Gas Might consider Traditional Gas Probably would NOT consider Traditional Gas Definitley would NOT consider Electric Vehicle – no gas, only electric Electric Vehicle – no gas, only electric Definitely would consider Electric Vehicle – no gas, only electric Probably would consider Electric Vehicle – no gas, only electric Might consider Electric Vehicle – no gas, only electric Probably would NOT consider Electric Vehicle – no gas, only electric Definitley would NOT consider Hybrid Vehicle – gasoline and electric Hybrid Vehicle – gasoline and electric Definitely would consider Hybrid Vehicle – gasoline and electric Probably would consider Hybrid Vehicle – gasoline and electric Might consider Hybrid Vehicle – gasoline and electric Probably would NOT consider Hybrid Vehicle – gasoline and electric Definitley would NOT consider Plug-in Hybrid vehicle – gasoline and electric; can be plugged in to charge Plug-in Hybrid vehicle – gasoline and electric; can be plugged in to charge Definitely would consider Plug-in Hybrid vehicle – gasoline and electric; can be plugged in to charge Probably would consider Plug-in Hybrid vehicle – gasoline and electric; can be plugged in to charge Might consider Plug-in Hybrid vehicle – gasoline and electric; can be plugged in to charge Probably would NOT consider Plug-in Hybrid vehicle – gasoline and electric; can be plugged in to charge Definitley would NOT consider Question Title * 16. What is your age range? Under 18 18-24 25-39 40-55 56+ Question Title * 17. What is your current age? Question Title * 18. What is your gender? Male Female Other (specify) Question Title * 19. What is your marital status? Single / Never Married Divorced Widowed Married Living with Significant other Question Title * 20. What is your TOTAL ANNUAL HOUSEHOLD INCOME BEFORE TAXES? Less than $75,000 $75,000-$99,999 $100,000-$124,999 $125,000-$150,000 $150,001-$200,000 $200,001-$300,000 More than $300,000 Question Title * 21. Do you have any children living IN your household? If yes, please record how many children and their ages. No children in my home Yes (please enter how many children and ages) Question Title * 22. What is the highest level of education you have completed to date? High school graduate Some college Associate's Degree Technical School Bachelor’s degree Some Graduate school Graduate degree Question Title * 23. Which of the following best describes your employment status? Full-time Part time Retired Self-employed Homemaker-stay at home parent Student Not employed / Looking for work Question Title * 24. How would you describe yourself? Select all that apply: African American/Black Asian American Hispanic/Latino Native American White/Caucasian Other (please specify) Question Title * 25. Have you participated in any automotive-related research studies where you were asked to give your opinion on new vehicles in the last 6 months? Yes No Thank you so much for completing this survey and expressing your interest in this research opportunity. We will review your answers and our recruitment team will contact you if you are a match for the project. Please note, you must be contacted and confirmed by a recruiter to participate; filling out this survey does not guarantee your participation. Unfortunately, due to the volume of responses we receive, if you do not qualify or if the project is already full, you may not be contacted. Done
