AHL Live Customer Feedback Survey

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* 1. How would you categorize yourself as a fan? Check all that apply.

Season ticket holder

Die-hard AHL fan

Casual AHL fan

Friend of an AHL player

NHL Fan

Media member

AHL team employee

NHL team employee

Other (please specify):

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* 2. Are you a relative of an AHL player?

Yes

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* 3. Who is your favorite AHL team?

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* 4. How far do you live from your favorite AHL team's city?

0 to 25 miles

26 to 50 miles

51 to 100 miles

101 - 200 miles

More than 201 miles

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* 5. How many AHL games did you attend in person during the 2016-17 season?

0 games

1 to 5 games

6 to 10 games

11 to 20 games

21 to 30 games

31 or more games

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* 6. How many AHL games did you watch on AHL Live during the 2016-17 season?

0 games

1 to 5 games

6 to 10 games

11 to 20 games

21 to 30 games

31 or more games

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* 7. What purchase(s) on AHL Live did you make during the 2016-17 AHL Live season? Check all that apply.

Single game(s)

5 game package

10 game package

Away team package

Home and away team package

All-access package

Did not make a purchase

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* 8. Please rank the order of which devices you watch AHL Live on the most. 1-Most, 3-Least

Mobile device (ex: cell phone)

Tablet (ex: iPad)

Desktop/Laptop computer

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* 9. Please rate the following items as they apply.

	Strongly Agree	Agree	Neutral	Disagree	Strongly Disagree	Not Applicable
The Live Chat function on www.ahllive.com is helpful	The Live Chat function on www.ahllive.com is helpful Strongly Agree	The Live Chat function on www.ahllive.com is helpful Agree	The Live Chat function on www.ahllive.com is helpful Neutral	The Live Chat function on www.ahllive.com is helpful Disagree	The Live Chat function on www.ahllive.com is helpful Strongly Disagree	The Live Chat function on www.ahllive.com is helpful Not Applicable
AHL Live customer service is readily available to help with problems	AHL Live customer service is readily available to help with problems Strongly Agree	AHL Live customer service is readily available to help with problems Agree	AHL Live customer service is readily available to help with problems Neutral	AHL Live customer service is readily available to help with problems Disagree	AHL Live customer service is readily available to help with problems Strongly Disagree	AHL Live customer service is readily available to help with problems Not Applicable
The value of the broadcast is worth the price	The value of the broadcast is worth the price Strongly Agree	The value of the broadcast is worth the price Agree	The value of the broadcast is worth the price Neutral	The value of the broadcast is worth the price Disagree	The value of the broadcast is worth the price Strongly Disagree	The value of the broadcast is worth the price Not Applicable
The AHL Live desktop website is user friendly	The AHL Live desktop website is user friendly Strongly Agree	The AHL Live desktop website is user friendly Agree	The AHL Live desktop website is user friendly Neutral	The AHL Live desktop website is user friendly Disagree	The AHL Live desktop website is user friendly Strongly Disagree	The AHL Live desktop website is user friendly Not Applicable
The AHL Live mobile website is user friendly	The AHL Live mobile website is user friendly Strongly Agree	The AHL Live mobile website is user friendly Agree	The AHL Live mobile website is user friendly Neutral	The AHL Live mobile website is user friendly Disagree	The AHL Live mobile website is user friendly Strongly Disagree	The AHL Live mobile website is user friendly Not Applicable
The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts	The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts Strongly Agree	The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts Agree	The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts Neutral	The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts Disagree	The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts Strongly Disagree	The quality of the AHL Live broadcasts is comparable to other sports events streaming broadcasts Not Applicable

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* 10. How would you rate the following areas in regards to how you receive information regarding AHL Live?

	Excellent	Very good	Good	Fair	Poor	Not applicable
AHLLive.com	AHLLive.com Excellent	AHLLive.com Very good	AHLLive.com Good	AHLLive.com Fair	AHLLive.com Poor	AHLLive.com Not applicable
TheAHL.com	TheAHL.com Excellent	TheAHL.com Very good	TheAHL.com Good	TheAHL.com Fair	TheAHL.com Poor	TheAHL.com Not applicable
AHL team websites	AHL team websites Excellent	AHL team websites Very good	AHL team websites Good	AHL team websites Fair	AHL team websites Poor	AHL team websites Not applicable
Email blasts	Email blasts Excellent	Email blasts Very good	Email blasts Good	Email blasts Fair	Email blasts Poor	Email blasts Not applicable
Social media	Social media Excellent	Social media Very good	Social media Good	Social media Fair	Social media Poor	Social media Not applicable
In-arena at AHL games	In-arena at AHL games Excellent	In-arena at AHL games Very good	In-arena at AHL games Good	In-arena at AHL games Fair	In-arena at AHL games Poor	In-arena at AHL games Not applicable
Word of mouth	Word of mouth Excellent	Word of mouth Very good	Word of mouth Good	Word of mouth Fair	Word of mouth Poor	Word of mouth Not applicable

Other (please specify)

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* 11. Do you use any external streaming devices to consume video? Check all that apply.

Apple TV

Google Chromecast

Amazon Fire Stick

Roku

Video game system (ex: PS4, xBox One)

Other (please specify)

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* 12. Do you subscribe to any other digital sports streaming service? (NBA League Pass, NFL Sunday Ticket, MLB Extra Innings, NHL Center Ice, etc.)

Yes

If yes, please list:

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* 13. What type of AHL Live subscription model do you prefer?

Season long subscription

Monthly subscription

Team based option

Other (please specify)

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* 14. What would be a fair price to pay to stream AHL games on a per game basis?

$0.00 to $2.99

$3.00 to $5.99

$6.00 to $9.99

$10.00 or more

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* 15. How could the AHL Live service be improved for the 2017-18 season?

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* 16. Please provide any additional thoughts.

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* 17. To be included in a drawing for a free 2017-18 All-Access subscription to AHL Live or an AHL gift package, please fill out the information below.

Name

Email Address

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* 18. What is your gender?

Female

Male

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* 19. What is your age?

18 to 24 years

25 to 34 years

35 to 44 years

45 to 54 years

55 to 64 years

Age 65 or older

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* 20. What is the highest degree or level of education you have completed?

Less than high school

High school graduate (includes equivalency)

Some college, no degree

Associate's degree

Bachelor's degree

Graduate or professional degree

Ph.D.

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* 21. What is your total household income?

Less than $25,000

$25,000 to $34,999

$35,000 to $49,999

$50,000 to $74,999

$75,000 to $99.999

$100,000 to $149,999

$150,000 to $199,999

$200,000 or more