Boundary Country Tourism Stakeholder 2020 Survey We are seeking input for our 2020 tourism marketing plans. Complete this 10 minute survey by October 30, 2019. Thank you. OK Question Title * 1. What area is your business located in Boundary Country? Christina Lake Grand Forks Greenwood Midway Rock Creek Beaverdell Westbridge Christian Valley Idabel Lake Bridesville Other (please specify) OK Question Title * 2. What is the primary tourism sector you work in? Accommodation Attractions/Museum/Gallery Festivals and Events Food and Beverage Fruit Stands/Farm/Orchard Government Recreation Retail Service Tours Transportation Visitor Centre Other (please specify) OK Question Title * 3. If you answered Yes to the accommodation sector what type do you operate? Bed and Breakfast Cabins/Cottages Campground/RV Park Motel Ranch Stays Vacation Rentals OK Question Title * 4. Rank from highest to lowest the key target markets. One being the highest and 4 being the lowest. 1 2 3 4 Vancouver 1 2 3 4 Okanagan 1 2 3 4 Washington 1 2 3 4 Kootenays OK Question Title * 5. What do you feel are the most important areas to market. Please list in order of importance. One being most important and 10 being the least important. 1 2 3 4 5 6 Brand Assets: Imagery, (Still/Video), SWAG and Retail 1 2 3 4 5 6 Digital advertising to drive traffic to the website 1 2 3 4 5 6 Website– Re-develop website – new series of Blogs / Couples / Families/ Accessibility / Sustainability 1 2 3 4 5 6 Advertising– Print and Online 1 2 3 4 5 6 Consumers Shows– Vancouver and Kelowna. Washington 1 2 3 4 5 6 Amplification– Create content that aligns with Destination BC & TOTA– Leverage with Big White OK Question Title * 6. Is there anything else you would like to see marketing dollars be spent on? OK Question Title * 7. What professional development workshops would you like support with. Check all that apply. Business Collaboration within the Boundary Business Resources (Time Management, BookKeeping etc) Developing Experience Packages (Combining activities or event accommodation, For example Cannafest) How to create and/or optimize your website How to market on Social Media (Facebook, Instagram, TripAdvisor, Google) Photography/Video Other (please specify) OK Question Title * 8. Please comment if you feel there are opportunities to promote cannabis tourism in our region? For example smoke friendly accommodations, how to workshops, plant operation tours, dispensary delivery etc. OK Question Title * 9. In the MRDT plan, year two marks the beginning of planning a new event for Boundary Country. The Youth Boundary Challenge will take place in each of our communities, drawing in families to the region along with friendly competition, highlighting recreation across the Boundary. Do you feel event development is important in our region. Yes No Other (please specify) OK Question Title * 10. New for 2020. Would you support the creation of a basic trails map printed, set per area. Yes No OK Question Title * 11. Update the information displayed on trails kiosks with the Boundary Country Brand. (with a minimum of six) Yes No OK Question Title * 12. Thank You for taking the time to do this survey. Would you like to ask a question or leave a comment? OK DONE