As a member of Target Markets, we need you to answer four “one-click” questions in the survey below to determine your interest in a program operations benchmarking study. This is not the Program Business Study. The benchmarking study would be a quantitative measurement of key PA areas of performance. Benchmarks would include profit margin, revenue per employee, and key expense items as a percentage of revenues like systems, marketing, sales and payroll. The study would be conducted by a third party vendor with strict confidentiality protocols.  

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* 1. Would you invest your time to ascertain how your program business compares with other specialists in Target Markets? We expect your time commitment to be at least one hour.

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* 2. If yes, we also need to ensure that study results are relevant to a business of your general size. Please select the option below that describes your agency revenue.

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* 3. Would you participate in this survey if a third party sponsored it (with no access to information)?

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* 4. In the absence of a sponsor, would you be willing to pay a modest fee (say $150) for the report as a participant with the understanding that non-participants would have to pay multiples of that amount?

If you have questions or comments about this study, please reply to the original email.
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