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Hyland Buyers Journey Questionnaire Guide
1.
Demographics and Background
To help us better understand your buying perspective and frame of reference please provide the following demographic information.
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1.
In your role, were you involved throughout the buying process, were you involved in the beginning or did you come in the middle or the end?
The answer to this indicates the presence of this persona at each stage (Awareness – Consideration – Decision)
Current Progress,
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