We are conducting this anonymous survey to study the preference of students in their selection of hair salon. The entire survey will take about 5-7 minutes to complete. 
Thank you SO MUCH for your contribution!
Tell us about your self

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* 1. Nationality

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* 2. Ethnicity

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* 3. Gender

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* 4. Program attending

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* 5. Average monthly personal budget (food, entertainment, clothing, salon etc)

Tell us about your haircut preference

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* 6. How often do you cut hair?

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* 7. How many times have you colored hair AT SALON in the past 1 year?

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* 8. How many times have you permed hair AT SALON in the past 1 year?

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* 9. What is the ethnicity of your hairstylist or Salon?

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* 10. Do you have a favorite hair salon that you always go to?

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* 11. Do you have a favorite stylist you always ask for?

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* 12. How do you search for hair salon? Check at MOST 3 that apply

Tell us about your TYPICAL haircut experience

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* 13. What services are provided in addition to haircut that are COMPLEMENTARY? (Check all that applies)

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* 14. How much do you usually pay? (Haircut ONLY)

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* 15. Overall, how satisfied are you with your current experience? (less than

0 (disappointed) 50 (bearable) 100 (fully satisfied)
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i We adjusted the number you entered based on the slider’s scale.
Tell us what you look for in choosing hair salon. This is the MOST IMPORTANT section!

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* 16. What is the importance of below factors for you in selecting hair salon or stylist?

  Choose the importance
Affordable price
Ease of access
Haircut/styling technique
Good hospitality
Environment/Atmosphere
Quick service

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* 17. For each Salon or Stylist with specified nationality, without knowing anything else, indicate a rating you would assign to each factor based on your PERCEPTION or IMAGE.  Do not think about the salon you are going. Think about the "average" salon of that nationality. This survey is completely anonymous. ***If you are on smart phone, swipe to right to see hidden columns

  Affordability Haircut technique Hospitality Atmosphere Quick service
Chinese Salon
Korean Salon
Japanese Salon
Tell us about your experience with Japanese Hair salon or Stylist. LAST SECTION!!

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* 18. Have you ever tried Japanese hair salon?

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* 19. If YES on Q19, rate your general experience

0 Disappointing 100 Excellent
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i We adjusted the number you entered based on the slider’s scale.

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* 20. LAST QUESTION! How much would the price have to be for you to try the below package of service at a Japanese Hair salon assuming it is within your commutable distance?

Package:
Hair cut by experienced Japanese hair stylist + Shampoo and treatment + professional styling + short head spa. 
All hair products used are imported from Japan.

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