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1. Workshop Participant Perspectives

Thanks very much for taking the time to answer these 10 questions. We look forward to seeing you at Surfaces/StonExpo 2011 in Las Vegas.

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* 1. In thinking about your business, what do you consider to be your top 3 problems relating to being successful? You can add detail in the comment box if you'd like.

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* 2. What's your most pressing concern?

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* 3. How do you use the Internet in your business?

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* 4. How do you go about listening to customers?

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* 5. How do your customers go about learning about you and your product category? How has that changed in the past 1-2 years?

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* 6. How do you maintain your competitiveness offline - i.e., via your store?

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* 7. What are your biggest concerns about customers going online?

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* 8. Which digital tools do you currently use? Please pick one response per row.

  not at all once in a blue moon once a month once a week daily
eNewsletter
website
blog
Facebook Fan Page
Twitter
Google Places
Foursquare
LinkedIn Company page

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* 9. What is your business?

  Stone Flooring Other
Retail
Distributor
Supplier

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* 10. How long have you been in business? Which part of the country/world do you operate in?

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