The State of the Media Industry Study
Insights and Analysis of the TV/Video Market in Current COVID-19 Crisis & Beyond

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1. Which best describes your company? (Check all that apply)

Ad Agency (Ex. Group M, WPP, etc.)

Consumer brand (Ex. Amex, Coca-cola, Unilever, etc.)

Consultant (Ex. Freelancer, Self-employed, etc.)

Educational (Ex. Professor, Student, etc.)

Esports (Ex. Blizzard, Eleague, Twitch, etc.)

Media Entertainment Company (Ex. TV Networks, MSO's, Local Stations, Station Rep, etc.)

Non-profit & Association (Ex. American Cancer Society, ANA, ATAS, etc.)

Production (Ex. Executive producers, Writers, etc.)

Streaming/OTT (Ex. Disney +, Hulu, Netflix, etc.)

Tech (Ex. Gamut, NY Interconnect, Premion, etc.)

Other

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2. How has your organization's business and related activities been affected by the COVID-19 outbreak? (Please check all that apply.)

TV/Video Production has been postponed

Approximately 10% Q2 and Q3 revenue losses

Approximately 25% Q2 and Q3 revenue losses

Approximately 50% Q2 and Q3 revenue losses

New product strategy suspended

Not applicable / no impact to date

Other (please specify)

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3. Has any aspect of your business strategy changed as a result of this impact?

Yes

Not Applicable

If yes, please briefly explain the change:

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4. Has any part of your operations been changed as a result of this impact?

Yes

Not Applicable

If yes, please briefly explain the change:

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5. Has any part of your marketing and communications plan been changed as a result of this impact? Has it increased or decreased and by how much?

Yes

Not Applicable

If yes, please briefly explain the change:

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1. Which best describes your company? (Check all that apply)

Question Title

2. How has your organization's business and related activities been affected by the COVID-19 outbreak? (Please check all that apply.)

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3. Has any aspect of your business strategy changed as a result of this impact?

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4. Has any part of your operations been changed as a result of this impact?

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5. Has any part of your marketing and communications plan been changed as a result of this impact? Has it increased or decreased and by how much?

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6. What else has your company done, or is it planning to do, to pivot your business in these new and changing market conditions?